Imasa Nori Sushi Izakaya: Your Go-To Spot for Authentic Japanese in NYC

Imasa Nori Sushi Izakaya Introduce

Are you searching for an exceptional sushi experience right here in New York City? Look no further than Imasa Nori Sushi Izakaya, a hidden gem nestled in the heart of Midtown. This isn't just another sushi spot; it's a culinary destination where traditional Japanese flavors meet a modern, inviting atmosphere. Whether you’re a longtime resident or just visiting, Imasa Nori offers a dining experience that consistently delights its patrons with its unique dishes, fresh ingredients, and surprisingly affordable prices.

From perfectly crafted sushi to innovative small plates, Imasa Nori Sushi Izakaya has quickly become a favorite among those who appreciate quality and value. Imagine savoring the best California roll you've ever had, or indulging in incredibly fresh uni, all within a setting that feels both casual and romantically lit. This establishment is praised not only for its outstanding food but also for its friendly and attentive service, making every visit a pleasant and memorable one.

New Yorkers know that finding a great sushi restaurant that balances quality, ambiance, and affordability can be a challenge. Imasa Nori rises to this challenge, providing an experience that stands out in a city full of dining options. It's the kind of place you'll want to revisit, whether for a quick lunch, a romantic dinner, or a casual gathering with friends. The commitment to fresh ingredients and expertly prepared dishes is evident in every bite, promising a truly authentic taste of Japan right here in NYC.

The inviting atmosphere, combined with a menu that caters to various tastes—from classic sushi sets to delightful fried oysters—ensures that there's something for everyone. This overview merely scratches the surface of what makes Imasa Nori Sushi Izakaya a must-visit spot in New York. Join us as we delve deeper into what makes this Midtown establishment a beloved choice for locals seeking an authentic and satisfying Japanese dining experience.

## Location and Accessibility

Conveniently situated at 243 W 54th St, New York, NY 10019, USA, Imasa Nori Sushi Izakaya boasts a prime Midtown Manhattan location that makes it easily accessible for anyone in the New York metropolitan area. Nestled in a bustling part of the city, this restaurant is a stone's throw away from many of New York's iconic landmarks, making it an ideal spot for both pre-theater dining or a post-work meal.

Getting to Imasa Nori is incredibly simple, thanks to New York City's extensive public transportation network. Numerous subway lines have stops within a short walking distance, including the N, R, Q, W, F, B, D, E, 1, and C lines. This ensures that whether you're coming from uptown, downtown, or the outer boroughs, a convenient route is readily available. Bus routes also crisscross the area, providing additional options for commuters. For those who prefer to drive, while street parking can be challenging in Midtown, there are several parking garages nearby, offering paid parking solutions.

The strategic location of Imasa Nori Sushi Izakaya makes it a perfect dining choice for various occasions. If you’re catching a Broadway show, attending an event at Carnegie Hall, or exploring the Museum of Modern Art (MoMA), this restaurant is just a short walk away. Its proximity to major business districts also makes it an excellent choice for business lunches or after-work gatherings. The vibrant energy of Midtown contributes to the overall dining experience, placing you right in the heart of New York's dynamic urban landscape. This central and easily reachable spot ensures that a delightful sushi experience is always within reach for New Yorkers.

## Services Offered

Imasa Nori Sushi Izakaya offers a comprehensive range of dining services designed to cater to various preferences and occasions. Whether you're looking for a quick meal or a leisurely dining experience, they provide options that prioritize freshness, quality, and customer satisfaction.

Dine-in Service: Experience the full ambiance of the restaurant, from the casual yet romantic low lighting to the attentive service. Perfect for solo diners, couples, or small groups looking to enjoy a sit-down meal.
Sushi and Sashimi Selections: A wide array of fresh, expertly prepared sushi and sashimi options, including classic favorites and unique house creations. Highlights include their highly praised California roll, fresh uni (sea urchin), and beautifully presented sashimi sets.
Small Plates (Izakaya Style): Beyond sushi, they offer a diverse menu of small plates, perfect for sharing or as appetizers. Customer favorites include the perfectly crispy fried oysters, which are lauded for their texture and flavor.
Specialty Rolls: A variety of unique and delicious rolls, such as the flavorful spicy tuna roll, crafted with high-quality ingredients and artistic presentation.
Beverage Selection: An assortment of beverages to complement your meal, including traditional Japanese drinks, ensuring a complete dining experience.
Friendly and Attentive Service: Patrons consistently praise the staff for their warm, professional, and efficient service, enhancing the overall dining experience.

## Features / Highlights

Imasa Nori Sushi Izakaya stands out in New York City's competitive dining scene due to several distinctive features and highlights that enhance the customer experience. These elements contribute to its reputation as a must-visit Japanese restaurant in Midtown.

Unique and Perfectly Crafted Sushi Dishes: Unlike many other establishments, Imasa Nori is renowned for its innovative and meticulously prepared sushi. Customers frequently rave about the "unique and perfectly crafted" dishes, with specific mentions of their "best California roll" and exceptional fish sushi options.
Incredible Small Plates: Beyond sushi, the restaurant excels in its Izakaya-style small plates. These dishes are described as "incredible," offering a diverse range of flavors and textures that complement the main courses. The fried oysters, for instance, are highlighted for being "perfectly crispy on the outside and tender on the inside."
Affordable Pricing: In an era where dining out in New York City can be incredibly expensive, Imasa Nori surprises customers with its "affordable prices." Many express genuine surprise at finding such high quality and value, making it a highly recommended "great Japanese dining option in Manhattan at a reasonable price."
Fresh and High-Quality Ingredients: The commitment to freshness is a recurring theme in customer feedback. The uni (sea urchin), for example, is noted for being exceptionally fresh on the day it's served, ensuring an authentic and delightful taste experience. The quality of both the sushi and sashimi sets consistently exceeds expectations.
Casual Yet Romantic Ambiance: The restaurant's interior strikes a perfect balance, described as "casual yet the low lighting provokes a sense of romance." This creates an inviting and intimate atmosphere suitable for various occasions, from a casual meal with friends to a romantic dinner.
Friendly and Attentive Service: The staff at Imasa Nori receives consistent praise for being "friendly and attentive." This high level of service contributes significantly to a pleasant and welcoming dining experience, making patrons feel valued and well-cared for.
Beautifully Presented Dishes: The visual appeal of the food is also a notable highlight. The sashimi sets, in particular, are commended for being "beautifully presented," adding to the overall sensory enjoyment of the meal.

## Promotions or Special Offers

While specific daily or weekly promotions are best confirmed directly with the restaurant, customer reviews consistently highlight a significant ongoing benefit at Imasa Nori Sushi Izakaya: their exceptional value and affordability. Many patrons express genuine surprise and delight at the reasonable pricing, especially given the high quality and freshness of the food, and the overall dining experience in Midtown Manhattan.

This inherent affordability acts as a constant "special offer" in itself, making high-quality Japanese cuisine accessible without the premium price tag often associated with New York City dining. Customers frequently mention being "surprised to find these prices in today’s day and age when everybody has increased their prices." This commitment to providing excellent food at an honest price point is a key draw and a standing promotion in the eyes of local diners.

For the most current information on any time-sensitive promotions, seasonal specials, or potential lunch/dinner deals, it is always recommended to contact Imasa Nori Sushi Izakaya directly by phone or visit their official online presence if available. This ensures you receive the most accurate and up-to-date details on how to maximize your dining experience there.

## Contact Information

For reservations, inquiries, or to learn more about Imasa Nori Sushi Izakaya, you can reach them using the following contact details:

Address: 243 W 54th St, New York, NY 10019, USA

Phone: (646) 329-5057

Mobile Phone: +1 646-329-5057

The restaurant’s central Midtown location makes it easy to find for New Yorkers and visitors alike. Calling ahead is often a good idea, especially during peak dining hours, to ensure availability or to clarify any specific details about their menu or services.

## Conclusion: Why this place is suitable for locals

For New Yorkers seeking an authentic, high-quality, and surprisingly affordable Japanese dining experience, Imasa Nori Sushi Izakaya stands out as an ideal choice. This Midtown gem perfectly encapsulates what locals look for in a go-to restaurant: exceptional food, a welcoming atmosphere, and genuine value.

Firstly, the quality and freshness of the food are consistently praised. In a city where fresh seafood is a priority, Imasa Nori delivers, from their "best California roll" to the remarkably fresh uni and beautifully presented sashimi. This commitment to fresh, perfectly crafted dishes ensures that every visit is a culinary delight, satisfying even the most discerning palates. Locals appreciate consistency and excellence, and Imasa Nori delivers on both fronts.

Secondly, its central Midtown location at 243 W 54th St makes it incredibly convenient. Whether you're coming from work, catching a show, or simply exploring the city, its accessibility via multiple subway lines and proximity to major attractions means a delicious meal is never far away. For busy New Yorkers, convenience is key, and Imasa Nori hits the mark.

Perhaps one of the most compelling reasons for locals to frequent Imasa Nori is its unbeatable value. In a city notorious for high prices, the fact that customers are "surprised to find these prices in today’s day and age" speaks volumes. It offers a premium dining experience without the premium price tag, making it a sustainable option for regular visits—whether for a casual weeknight dinner or a special occasion that won't break the bank.

Finally, the friendly and attentive service coupled with a casual yet romantic ambiance creates a truly enjoyable and relaxed dining environment. It’s a place where you can unwind, feel appreciated, and enjoy a pleasant meal, a welcome respite from the hustle and bustle of city life. This blend of excellent food, prime location, affordability, and inviting atmosphere makes Imasa Nori Sushi Izakaya not just a restaurant, but a cherished local spot for New Yorkers.

Imasa Nori Sushi Izakaya Menu

Salads
Japanese Style Caesar Salad US$12.00
Chopped gem lettuce, cherry tomato, cucumber, parmesan cheese, herb croutons, miso bonito dressing.
Mixed Green Salad W.Ginger Dressing US$8.00
Avocado Salad US$13.00
Mixed radishes, tempura red onion, green peppercorn vinaigrette.
Mizuna & Daikon Mixed Salad US$11.00
Deep fried tofu, watermelon radish, shiso dressing.

Tempura
Tempura Shrimp & Vegetables US$26.00
Tempura Chicken & Vegetable US$24.00
Tempura Assorted Vegetable US$21.00

Drink
Still Water US$7.00
Orange Soda US$3.50
Ginger Ale US$3.50
Pineapple Juice US$4.50
Japanese Soda Original US$4.50
Japanese Soda Strawberry US$4.50
Sparkling Water US$7.00
Diet Coke US$3.50
Cranberry Juice US$4.50
Club Soda US$3.50
Coke US$3.50
Sprite US$3.50

Soups
Miso Soup US$5.00
Silken tofu, seaweed.
Miso Soup W.Clam US$8.00
Miso soup w.clams typically includes soft tofu., wakame seaweed, and scallions in a savory miso broth, enhanced w.the delicate flavor of clams.
Clear Soup US$5.00
Chicken broth, shiitake mushroom, fried shallot, cilantro.

Yaki Noodles
Smoked Salmon Yaki Noodle US$25.00
Shrimp Yaki Noodle US$23.00
Beef Yaki Noodle US$23.00
Chicken Yaki Noodle US$21.00
Fried Tofu & Vegetables Yaki Noodle US$19.00

Special Maki Combo
Special Maki Combo US$23.00
Choose any 3 maki rolls from an extensive selection-from classic options like California and tuna rolls to unique combinations like spicy rock shrimp avocado and sweet potato tempura.

Lunch Rolls Combo
Any 3 Rolls Lunch US$19.00
Any 2 Rolls Lunch US$15.00

Signature Rolls
Post Roll US$20.00
Spicy salmon, tempura flakes, fresh mango topped with blackened tuna, sweet shrimp, eel, avocado tobiko.
Deluxe Rainbow Roll US$20.00
Tuna, yellow tail, tobiko, asparagus scallions topped with assorted fish.
King Crab Dragon Roll US$24.00
Spicy king crab, tempura flakes asparagus topped with eel, avocado, tobiko, wasabi sauce.
Pink Valentine Roll US$20.00
Shrimp tempura, spicy tuna, avocado wrapped with soy paper.
Green Dragon Roll US$18.00
Eel, cucumber, topped with avocado, tobiko eel sauce.
Spider Roll US$17.00
Alaska King Crab Roll US$21.00
Alaska king crab, avocado, and cucumber, typically includes spicy mayo and tobiko, wrapped in soybean seaweed.
Spontaneous Roll US$20.00
Tuna, avocado, tempura flakes topped with yellow tail, jalapeno, tobiko, wasabi yuzu sauce.
Magical Roll US$20.00
Spicy crunch tuna cucumber topped with smoked eel, shrimp, avocado, tobiko scallions.
Black Dragon Roll US$20.00
Shrimp tempura cucumber topped with eel, avocado, black tobiko, eel sauce.
Tuna Lover's Roll US$20.00
Tuna avocado topped with spicy tuna, tempura flakes.
Amazing Sandwich US$20.00
Spicy crunchy tuna, spicy crab and avocado wrapped with soy paper.
Deluxe Cajun Roll US$20.00
Cajun shrimp, asparagus topped with spicy tuna, tempura flakes, spicy mayo.
Phoenix Roll US$24.00
Shrimp tempura topped with king crab(snow crab), tobiko, tempura flakes, wasabi mayo.
Emperor Roll US$24.00
King crab, asparagus topped with blackened tuna, avocado, wasabi mayo, tobiko.
Fairfield Roll US$20.00
Yellowtail, avocado, tempura flakes topped with shrimp, eel, salmon, tuna, avocado, tobiko, scallion, eel sauce.
Dynamite Roll US$20.00
Spicy yellow tail tuna topped with spicy crunchy crab.
Angel Roll US$21.00
Blackened tuna, tobiko, asparagus, radish sprouts topped with yellowtail, salmon, eel, ikura, avocado, scallion, crunchy tempura.

Fried Rice
Fried Tofu & Vegetables Fried Rice US$17.00
Fried rice with tofu, mixed vegetables typically including broccoli, carrots, and peas, all stir-fried together.
Smoked Salmon Fried Rice US$25.00
Stir-fried rice featuring smoked salmon, typically includes eggs and a mix of vegetables.
Beef Fried Rice US$21.00
Savory rice stir-fried with tender beef, veggies, and aromatic spices create this flavorful fried rice.
Chicken Fried Rice US$19.00
Classic chicken fried rice with tender pieces of chicken, veggies, and perfectly seasoned rice.
Shrimp Fried Rice US$21.00
Succulent shrimp tossed with flavorful fried rice and fresh veggies.

Entree
Roasted Chicken US$25.00
Ginger garlic marinated skin on chicken thigh, seasonal vegetables, sake red wine reduction.
Pan Roasted Salmon US$28.00
Roasted brussels sprouts, fresh soybean, red miso, blood orange glaze.
Shrimp Scallop US$26.00
Stir fry parsnip, carrot, sake yuzu kosho sauce.
Fish Of The Day US$28.00
Asparagus, squash, brussels sprouts,s oy dashi yuzu butter sauce
5 Peppercorn Crusted New York Strip Steak US$33.00
Roasted fingerling potatoes, asparagus, soy emulsion.

Sushi by the Piece
Octopus US$4.75
Cooked octopus, typically served as nigiri with two pieces per order.
Tamago US$3.75
Egg omelet.
Crab Stick US$3.75
Squid US$4.50
A single piece of squid sushi, typically served as nigiri, with a slice of squid atop vinegared rice.
Mackerel US$4.50
Mackerel sushi, typically includes a slice of mackerel over pressed vinegared rice, often garnished with a touch of wasabi.
Fluke US$4.75
A single piece of delicately sliced fluke, typically served on a small bed of vinegared rice, sometimes garnished with a touch of wasabi.
Wild King Salmon US$6.95
Wild king salmon, served as sushi, typically includes a slice of salmon over sushi rice, often garnished w.a touch of wasabi.
Striped Bass US$4.75
Striped bass sushi typically includes two pieces of mild, delicate white fish, served raw.
Spicy Scallop US$6.50
Chopped scallop mixed with spicy mayo and tobiko, garnished with scallions.
Red Clam US$4.50
Red clam sushi typically consists of thinly sliced akagai served on top of a small bed of pressed sushi rice.
White Tuna US$4.50
White tuna, typically served over a small bed of rice, as a simple, yet elegant offering.
BBQ Eel US$5.25
Barbequed eel, typically served on sushi rice, often garnished with eel sauce.
Blackened Tuna US$5.25
Blackened tuna, lightly seasoned and seared, typically includes a delicate blend of spices to enhance its natural flavors.
Smoke Salmon US$5.25
Smoked salmon delicately placed atop a small mound of vinegared sushi rice, typically served in pairs.
Tuna US$5.25
Scallop US$6.50
Scallop sushi typically includes a single piece of delicately sliced scallop, often served with a touch of soy sauce or a light garnish.
Amaebi US$4.50
Sweet shrimp.
Ikura US$7.25
Salmon roe.
Salmon US$5.25
A piece of sushi featuring thinly sliced, fresh salmon atop a small ball of vinegared rice, typically garnished with a touch of wasabi.
Cooked Shrimp US$4.50
Cooked shrimp, served as a simple yet classic sushi offering, often accompanied by a subtle seasoning or sauce.
Bonton Ebi US$8.25
Jumbo sweet shrimp.
Baby Yellowtail US$6.50
Kampachi.
Madia US$7.25
Japanese red snapper.
Spanish Mackerel US$4.50
2 Pieces of Spanish mackerel sushi, typically served with a touch of wasabi on rice.
Uni US$13.00
Sea urchin.
Extra Fatty Tuna(Ootoro) US$13.00
Medium Fatty Tuna US$12.00
Alaska King Crab US$13.00
Yellowtail US$5.25
Tobiko US$4.50
Flying fish roe.

Teriyaki
Teriyaki Chicken US$25.00
Pan Seared Organic Tofu US$22.00
Organic tofu, pan-seared, with teriyaki glaze.
Teriyaki Salmon US$28.00
Teriyaki NY Strip Steak US$33.00
NY strip steak glazed in teriyaki sauce.
Teriyaki Shrimp US$27.00
Shrimp glazed in teriyaki sauce.

Kitchen Appetizers
Short Rib Yakiniku US$18.00
Grilled onion,Japanese BBQ sauce.
Curry Glazed Rock Shrimp US$15.00
Tempura rock shrimp, chives.
Crispy Calamari US$16.00
Fried capers, tempura mint, jansho pepper, lemon dill aioli.
Fried Chicken Bun US$14.00
2 Pieces. English cucumber, Japanese pickle, spicy mayo, chunky garlic chili oil.
Pork Belly Bun US$14.00
2 pieces. Braised pork belly, english cucumber, japanese pickle, sweet plum sauce.
Spicy Garlic Edamame US$10.00
Succulent soybeans tossed in spicy garlic sauce.
Steamed Vegetable Dumplings US$10.00
Mixed vegetables wrapped in a delicate dumpling skin, typically served with a light dipping sauce.
Pan Fried Vegetable Dumplings US$10.00
Pan-fried vegetable dumplings, typically includes a mix of finely chopped vegetables encased in a thin dough wrapper, lightly crisped on the exterior.
Grilled Shishamo US$13.00
Capelin fish, salt & pepper, ponzu sauce.
Shishito Pepper & Jyako US$13.00
Yuzu sea salt, dried baby anchovy, shaved bonito.
Pan Fried Gyoza US$10.00
Pan-fried dumplings filled with a mix of pork and vegetables, served with a traditional dipping sauce.
Takoyaki US$11.00
Grilled octopus meat ball, kewpie mayo, bonito flakes.
Agedashi Tofu US$9.00
Sesame seeds, grated daikon, scallion, soy dashi broth, bonito flakes.
Hakke Atka Mackerel US$17.00
Grilled mackerel, grated daikon, ponzu sauce.
Kaki Fry US$15.00
Fried oysters. Cabbage & carrot salad, homemade karashi mustard tartar sauce.
Salmon Foil-Yaki US$19.00
Shimeji mushrooms, onion, carrot, clam juice, lemon butter soy dashi.
Hokkaido Scallop Skewers US$15.00
2 Pieces. Gem lettuce, yakitori sauce.
Ika Yaki US$17.00
Grilled whole squid, yakitori sauce.
Edamame US$8.00
Steamed and salted young soybeans in the pod, a classic and healthy appetizer.
Vegetable Spring Roll US$9.00
Sweet chili sauce.
Kara-Age Chicken US$13.00
Japanese style fried chicken, spicy mayo.
Homemade Pork & Chive Dumplings US$13.00
Balsamic vinaigrette sauce.
Pan Seared Organic Tofu Bun US$11.00
2 Pieces. English cucumber, Japanese pickle, teriyaki glaze.
Pan Fried Shrimp Shu Mai US$10.00
Pan-fried shrimp shu mai typically includes shrimp encased in a delicate wrapper, lightly pan-fried to achieve a golden crust, often accompanied by a dipping sauce.
Shrimp & Vegetable Tempura(App) US$13.00
Classic tempura soy dip.
Pan Roasted Brussels Sprout US$15.00
Japanese sausage, fresh pomegranate.
Steamed Shrimp Shu Mai US$10.00
Steamed shrimp shu mai, a Japanese dumpling typically filled with a mixture of shrimp and subtle seasonings, served with a side of soy-based sauce.
Potato Salad W.Soy Sauce Egg US$11.00

Lunch Sets
Tofu & Vegetable Teriyaki Lunch Set US$15.00
Salmon Teriyaki Lunch Set US$18.00
Chicken Katsu Lunch Set US$16.00
Chicken Teriyaki Lunch Set US$16.00
BBQ Eel Sushi Lunch Set US$17.00
Shrimp & Vegetable Tempura Lunch Set US$17.00
Kara-Age Chicken Lunch Set US$16.00
NY Strip Steak Teriyaki Lunch Set US$20.00
NY strip steak glazed in teriyaki.
Shrimp Teriyaki Lunch Set US$16.00
Kaki Fry Lunch Set US$19.00
Vegetable Tempura Lunch Set US$15.00
Assorted Sushi Lunch Set US$18.00

Kimchi Fried Rice
Fried Tofu & Vegetables Kimchi Fried Rice US$18.00
Stir-fried rice with kimchi, tofu, and mixed vegetables, typically including onions and carrots.
Shrimp Kimchi Fried Rice US$22.00
Wok-fried rice combined with shrimp, kimchi, typically includes egg, green onions, and carrots, seasoned with soy sauce.
Beef Kimchi Fried Rice US$22.00
Stir-fried rice with beef, kimchi, and typically includes onions, green onions, and a whole fried
Chicken Kimchi Fried Rice US$20.00
Stir-fried rice with chicken, kimchi, and vegetables, typically seasoned with soy sauce and mixed with egg.
Smoked Salmon Kimchi Fried Rice US$26.00
Stir-fried rice with smoked salmon and kimchi, typically includes egg and scallions, seasoned with soy sauce.

Lunch Sushi Entree
BBQ Eel Don Lunch US$23.00
Sashimi Platter Lunch US$21.00
12 pieces assorted sashimi with 7 sushi rice
Sushi & Roll Platter Lunch US$21.00
Chirashi Sushi Lunch US$21.00
Assorted sashimi style fish with sushi rice or 7 grain rice
Sashimi & Roll Platter Lunch US$21.00
10 pieces of assorted sashimi and one roll from lunch roll combo
Deluxe Sushi & Roll Platter Lunch US$23.00
Salmon Ikura Don Lunch US$23.00
Sashimi stvle salmon with ikura on a bed of sushi or 7 grain rice
Sushi,Sashimi & Roll Combo Lunch US$25.00
4 pieces sushi.4 ieces sashimi with two rolls from lunch roll combo

Appetizer from Sushi bar
Yellow Tail Jalapeño US$18.00
Jalapeño, cilantro, crispy garlic, white ponzu sauce.
Spicy Tuna & Crab Meat Pizza US$15.00
Chopped spicy tuna and spicy crab on a crispy pancake, tobiko, onion, jalapeño, cilantro, rice seasoning.
Hamachi Goma US$18.00
Baby yellowtail, crispy nori, scallion, sesame seeds, shiso leaf, roasted sesame sauce.
Tuna Carpaccio US$18.00
Blackened tuna, wrapped with crab salad, avocado, tobiko, mustard soy.
Tuna Pizza US$15.00
Tuna sashimi style on a crispy pancake, tobiko, onion, jalapeno, cilantro, rice seasoning.
Spicy Kani Salad US$13.00
Cucumber, tobiko, tempura flakes, spicy mayo
Seared Salmon Sashimi US$16.00
Yuzu kosho, crunchy garlic chili oil, orange zest. light yuzu soy.
Citrus Salmon Sashimi US$16.00
Onion, jalapeno, ikura, lemon zest, crispy rice puff, lemon soy dashi.
Seaweed Salad US$10.00
Sesame Crusted Seared Tuna US$18.00
Micro green salad, tempura onion, soy onion garlic sauce.
Fluke Usuzukuri US$16.00
Thinly sliced fluke, wrapped with shiso leaf and daikon, giner truffle sauce.

Platters from Sushi Bar
Tuna Lover's Platter US$32.00
4 Pieces sushi, 4 pieces sashimi with a spicy crunchy tuna roll
House Sashimi Platter US$30.00
15 Pieces assorted fish served with 7 grain rice
Sushi & Roll Platter US$28.00
7 Pieces assorted sushi with one roll of your choice from special maki combo section.
Slmon & Ikura Don Platter US$30.00
BBQ Eel Don Pltter US$31.00
Sushi Sashimi Roll Combo US$38.00
4 Pieces sushi, 8 pieces sashimi with two rolls of your choice from special maki combo section
Premium Sushi & Sashimi Combo(For 2) US$98.00
Chef's best selection of sushi, sashimi and two special rolls
Dynamite Platter US$34.00
2 Pieces tuna, 2 pieces yellowtail, 2 pieces salmon (your choice of sushi or sashimi) & a dynamite roll
Deluxe Sushi & Roll Platter US$30.00
9 Pieces assorted sushi with one roll of your choice from special maki combo section.
Deluxe Sashimi & Roll Platter US$36.00
16 Pieces assorted fish with one roll of your choice from special maki combo section
Salmon Lover's Platter US$29.00
4 Pieces sushi, 4 pieces sashimi with a salmon avocado roll
Sashimi & Roll Platter US$30.00
12 Pieces assorted fish with one roll of your choice from special maki combo section
Chirashi Sushi Platter US$28.00
Assorted fish.
Imperial Sashimi Platter US$38.00
20 Pieces assorted fish served with 7 grain rice
Tuna Don Platter US$31.00

Lunch Kitchen Entrees Donburi
Gyudon Don Lunch US$16.00
Grilled Shrimp Don Lunch US$16.00
Grilled Chicken Don Lunch US$15.00
Vegetable Don Lunch US$13.00

Naruto Rolls
Tuna Naruto Roll US$18.00
Tuna and avocado, typically includes masago, all wrapped in thinly sliced cucumber.
Yellowtail Naruto Roll US$18.00
Yellowtail and avocado, wrapped in cucumber, typically includes a touch of masago for a refreshing taste.
Smoked Salmon Cream Cheese Naruto Roll US$18.00
Smoked salmon and cream cheese wrapped in thinly sliced cucumber, typically includes no rice or seaweed.
Spicy Tuna Naruto Roll US$18.00
Spicy tuna and avocado wrapped in thinly sliced cucumber, typically includes a touch of spicy mayo or sauce for added flavor.
Rainbow Naruto Roll US$19.00
Salmon, tuna, yellowtail, avocado.
Salmon Avocado Naruto Roll US$18.00
Salmon and avocado wrapped in thinly sliced cucumber, typically without rice.
Spicy Crab Salad Naruto Roll US$16.00
Spicy crab salad and avocado wrapped in thinly sliced cucumber, typically includes a touch of spicy mayo.
Eel Avocado Naruto Roll US$18.00
Eel and avocado wrapped in thinly sliced cucumber, typically includes a hint of savory sauce.
Tuna Avocado Naruto Roll US$18.00
Tuna and avocado, wrapped in thinly sliced cucumber.
California Naruto Roll US$15.00
Crab stick and avocado, wrapped in thinly sliced cucumber, typically without rice or seaweed.
Salmon Naruto Roll US$18.00
Salmon and avocado, typically includes masago, wrapped in thinly sliced cucumber.

Roll & Hand Roll
Spicy Salmon Skin & Seaweed Salad Roll US$7.95
Crispy salmon skin and seaweed salad wrapped in sushi rice and nori, with a hint of spicy sauce.
Spicy Yellow Tail Roll US$9.25
Yellowtail mixed with spicy mayo and cucumber, typically wrapped in seaweed and rice, served as a hand roll.
Tuna Roll US$7.95
Tuna and sushi rice, delicately wrapped in a crisp nori sheet, forming a traditional temaki cone.
Eel Cucumber Roll US$9.25
Eel and cucumber wrapped in sushi rice, a classic choice for sushi lovers.
Spicy Crab Salad Roll US$8.25
Spicy crab salad and scallions, delicately wrapped in cucumber, garnished with sesame seeds.
Avocado Roll US$5.95
Philadelphia Roll US$8.95
Smoke salmon cream cheese.
Spicy Tuna Roll US$9.25
Salmon Cucumber Roll US$7.95
Salmon and cucumber wrapped in a seaweed cone, typically includes sushi rice.
Eel Avocado Roll US$9.25
Succulent eel and creamy avocado wrapped in a delicate sushi roll.
Shrimp Tempura Roll US$10.95
Crispy shrimp tempura, avocado, and cucumber wrapped in seasoned sushi rice and seaweed.
Sweet Potatao Roll US$7.50
Sweet potato tempura and sushi rice, delicately wrapped in a nori sheet, typically includes a drizzle of eel sauce, served as a hand roll(temaki)
Asparagus Roll US$5.95
Asparagus and sushi rice wrapped in seaweed, forming a temaki or hand roll.
Vegetable Roll US$6.75
Cucumber, avocado, asparagus, and carrot, wrapped in seaweed and sushi rice, served temaki style as a cone-shaped hand roll.
California Roll US$6.95
Classic blend of crab, avocado, and cucumber wrapped in seaweed and rice.
Shrimp Avocado Roll US$7.95
Shrimp and avocado, typically wrapped in seaweed and sushi rice, presented as a temaki, a hand-rolled cone.
Spicy Crunchy Salmon Roll US$9.50
Chopped salmon mixed with spicy mayo and tempura flakes, wrapped in seaweed and sushi rice, served as a temaki(hand roll).
Salmon Avocado Roll US$7.95
Cucumber Roll US$5.95
Cucumber and sushi rice wrapped in a crisp seaweed sheet, served as a temaki, a traditional hand roll cone.
Salmon Roll US$7.95
Salmon,wrapped in sushi rice and seaweed, typically includes a touch of wasabi. Served as a hand roll.
Futomaki Roll US$11.95
Crab stick, tamago, Japanese pickle, asparagus, avocado, tobiko.
Tuna Cucumber Roll US$8.50
Tuna and cucumber, wrapped in seaweed and sushi rice, served as a Temaki, a cone-shaped hand roll.
Tuna Avocado Roll US$8.50
Tuna and avocado rolled in seaweed and sushi rice, typically presented in a hand roll form known as Temaki.
Spicy Crunchy Tuna Roll US$9.75
Spicy tuna mixed with crunchy tempura bits and spicy mayo, wrapped in seaweed and sushi rice.
Blackened Tuna Roll US$12.95
8 Pieces. Seared blackened tuna and avocado
Avocado & Cucumber Roll US$6.75
Avocado and cucumber wrapped in sushi rice and seaweed, served as a temaki, a hand-rolled cone.
Yellow Tail Scallions Roll US$7.95
Yellowtail and scallions，wrapped in seaweed and sushi rice, form this traditional hand roll, known as temaki.
Blackened Tuna Asparagus Roll US$12.95
Seared blackened tuna and asparagus, wrapped in seaweed and sushi rice, typically includes a touch of creamy sauce.
Spicy Rock Shrimp Avocado Roll US$12.50
8 Pieces. Deep fried rock shrimp and avocado, typically includes spicy mayo, wrapped in seaweed and rice.
Shrimp Cucumber Roll US$7.95
Shrimp and cucumber wrapped in roasted seaweed with sushi rice, typically served as a temaki, a cone-shaped hand roll.

Imasa Nori Sushi Izakaya Details

Service options
Delivery
Takeaway
Dine-in

Highlights
Fast service
Great tea selection

Popular for
Lunch
Dinner
Solo dining

Accessibility
Wheelchair-accessible seating
Wheelchair-accessible toilet
Wheelchair-accessible car park

Offerings
Alcohol
Beer
Cocktails
Comfort food
Healthy options
Quick bite
Small plates
Spirits
Wine

Dining options
Lunch
Dinner
Dessert
Seating
Table service

Amenities
Toilet

Atmosphere
Casual
Cosy
Trendy

Crowd
Family friendly
Groups
LGBTQ+ friendly
Tourists
Transgender safe space

Planning
Accepts reservations

Payments
Credit cards
Debit cards
NFC mobile payments
Credit cards

Children
Good for kids
High chairs

Parking
Paid street parking
Parking

Imasa Nori Sushi Izakaya Photos

Imasa Nori Sushi Izakaya Location

Imasa Nori Sushi Izakaya

New York New York County New York West 54th Street

243 W 54th St, New York, NY 10019, USA

Imasa Nori Sushi Izakaya Reviews

This has to be one of my favorite place. The sushi dishes are unique and perfectly crafted. In fact, I had the best California roll here! My friends tried the fish sushi’s and were in love! Their small plates are incredible also!The prices are affordable, in fact, I was surprised to find these prices in today’s day and age when everybody has increased their prices.The servers were friendly and attentive. The ambiance was casual yet the low lighting provokes a sense of romance.
May 01 · Sammi Chan
This is a nice and pleasant Japanese restaurant in Midtown with friendly service. We started with uni sushi since they said the uni was fresh today—and it really was.The fried oysters were perfectly crispy on the outside and tender on the inside. Very satisfying.I chose the spicy tuna roll with the sushi set. While the sushi was good, the roll was especially delicious.The sashimi set was beautifully presented and exceeded expectations in both taste and quality.A great Japanese dining option in Manhattan at a reasonable price—highly recommended.
May 24 · Eui Sun Chung
Imasa Nori might just be our new go-to sushi spot in Midtown. The restaurant is fairly new and been open for about a year. It’s a total hidden gem and clearly the secret’s getting out because it was packed when we went on a weeknight! We’re big on presentation, and Imasa Nori nailed it. I mean, how often do you see your sushi served on a literal staircase? It’s that extra touch that makes the whole experience even more memorable.Everything we tried was super fresh and full of flavor. The Phoenix Roll was a standout it had crispy shrimp tempura topped with sweet king crab, tobiko, tempura flakes, and a little wasabi mayo for the perfect kick. The Pink Valentine (shrimp tempura, spicy tuna, avocado wrapped in soy paper) was so light and dreamy, it definitely lived up to the name. And the Emperor Roll was rich, creamy, and packed with flavor the blackened tuna on top was chef’s kiss. You have to order their mochi ice cream on the menu- it was the perfect sweet ending to our dinner.
April 19 · Crystal Benavides
It was a decent place overall. I really enjoyed all three appetizers, but the entree, which was the beef yaki noodles, didn’t quite match up to the rest of our selections. While the noodles themselves were fantastic, the sauce that accompanied the veggies and beef fell a bit flat in terms of flavor.As for the service, it was decent but could definitely use some improvement.
December 21 · Le Coucou
Imasa Nori Sushi Izakaya is hands down one of the best sushi spots I’ve been to. From the moment I walked in, the atmosphere was incredibly tranquil, setting the perfect mood for a great dining experience. The staff was beyond attentive and friendly, making sure everything was perfect throughout the meal.Every sushi roll I tried was absolutely delicious, packed with fresh flavors that made each bite enjoyable. The seaweed salad was also fantastic, and the calamari was flavorful and well-cooked. My only small complaint is that the portions for both the seaweed salad and calamari could be a little more generous for the price.That being said, the overall experience was amazing, and I’ll definitely be coming back often. If you’re a sushi lover looking for great food, a relaxing ambiance, and top-notch service, this is the place to go!
February 11 · Nicholas Colon