Rockin’ Rolls Sushi Introduce
For families and sushi lovers across North Carolina, finding a dining experience that offers both excitement and exceptional value can be a delightful quest. In Durham, that quest often leads to Rockin’ Rolls Sushi, a distinctive establishment that has captured the hearts of locals with its innovative approach to all-you-can-eat sushi. This isn't your average sushi spot; it's a dynamic and engaging eatery where fresh rolls glide by on a captivating conveyor belt, inviting diners to grab what catches their eye.
Rockin’ Rolls Sushi has established itself as a family favorite, a place where dining is as much about the fun as it is about the food. Its unique system, combined with a surprisingly diverse menu that extends beyond just sushi, makes it a go-to destination for various occasions. Whether you're celebrating a special day, looking for a unique lunch spot, or simply craving a satisfying and affordable sushi feast, Rockin’ Rolls Sushi aims to deliver a memorable experience that keeps North Carolina locals coming back for more. It's a testament to their commitment to offering something truly different in the Durham dining scene.
Rockin’ Rolls Sushi is conveniently located at 3405 Hillsborough Rd, Durham, NC 27705, USA. This address places it in a well-trafficked area of Durham, making it easily accessible from various parts of the city and surrounding communities in the Triangle region. Hillsborough Road is a key route, ensuring that finding the restaurant is straightforward for both local residents and visitors to the area.
The restaurant's location within a commercial area typically means ample parking is available, which is a significant advantage for diners arriving by car – a common mode of transport for many in North Carolina. Its spot on Hillsborough Road also makes it a practical choice for those looking for a dining option that is not deep within the more congested downtown areas, allowing for a quicker and more convenient visit. This accessibility contributes significantly to its popularity as a family-friendly destination, as ease of access is often a prime consideration for those dining with children.
Rockin’ Rolls Sushi offers a distinctive all-you-can-eat dining experience, complemented by a variety of ordering options and menu items:
All-You-Can-Eat Conveyor Belt Sushi: The star attraction is their continuously revolving conveyor belt, laden with a wide array of freshly prepared sushi options. Diners simply pick what they like as it passes by their table. This interactive and visually engaging method allows for immediate gratification and encourages sampling a wide variety of rolls and nigiri.
iPad Ordering for Hot Dishes and Specific Rolls: Beyond the conveyor belt, guests can use a table-side iPad to order additional items. This includes hot entrees, specific sushi rolls not currently on the belt, and a variety of appetizers. This system provides convenience and ensures that guests can get exactly what they crave.
Diverse Menu Options: While sushi is central, Rockin' Rolls offers a broad menu that caters to diverse tastes:
- Sushi and Rolls: A vast selection of classic rolls (e.g., California, Philly, Spicy Tuna, Salmon, Eel, Avocado, Cucumber), classic nigiri (e.g., Tuna, Salmon, Eel, Shrimp), and special rolls (e.g., Raleigh Roll, Dragon Roll, Las Vegas Roll, Hawaii Roll, Rockin' Roll, Sweet Potato Roll, Dynamite Roll).
- Kitchen Entrees: Options like Hibachi Chicken, Hibachi Shrimp, Hibachi Steak, Teriyaki Chicken, Teriyaki Shrimp, and Teriyaki Vegetables. These are often noted for their good quality and generous portions.
- Appetizers: A wide range including Edamame, Vegetable Spring Rolls, Vegetable Tempura, Beef Gyoza Dumplings, Shrimp Tempura, Crab Rangoons, Chicken Skewers, and Chicken Wings.
- Soups and Salads: Miso Soup, Cucumber Salad, Kani Salad (crab meat), and Seaweed Salad.
Kid-Friendly Menu: Recognizing its appeal to families, Rockin' Rolls offers a dedicated kids' menu with crowd-pleasers like Chicken Nuggets, Corn Dogs, and French Fries, making it a comfortable choice for diners with children.
Self-Serve Fountain Drinks: Complimentary self-serve fountain drinks with free refills are available, adding to the value and convenience of the all-you-can-eat experience.
Community Sauce Bar: A dedicated bar with various sauces and sauce pumps allows diners to customize their dishes to their liking, enhancing the interactive aspect of the meal.
Dessert Options: While limited, dessert choices like Chocolate Cake and Coconut Cake (or Cheesecake and Black Forest Cake as per other sources) are available to round off the meal.
Rockin’ Rolls Sushi stands out in the Durham dining scene due to several unique features and strong highlights:
All-You-Can-Eat Model with Conveyor Belt: This is the defining feature. The "sushi train" concept provides a fun, dynamic, and interactive dining experience. It allows customers to visually select their sushi, ensuring freshness and encouraging adventurous tasting without waiting for individual orders to arrive. This continuous flow of options is a major draw.
Exceptional Value for Money: Customers consistently praise the "awesome prices" for both adults and children, noting the "big bang for the buck." The fixed price for unlimited sushi and other dishes makes it a highly economical choice for families and large appetites, especially compared to ordering individual sushi rolls.
Family-Friendly Environment: The engaging conveyor belt, the dedicated kids' menu (with items like nuggets and corn dogs), and the accommodating staff make it an ideal spot for families with children. Kids are often fascinated by the rolling sushi, turning a meal into an entertaining event.
Hybrid Ordering System (Conveyor + iPad): The combination of the immediate grab-and-go conveyor belt with the option to order specific hot dishes or custom rolls via an iPad offers the best of both worlds, catering to various dining preferences and ensuring all cravings can be met.
Diverse Menu Beyond Sushi: While specializing in sushi, the inclusion of hibachi, teriyaki, and a wide range of appetizers means that even non-sushi lovers or those seeking variety can find satisfying options. This broad appeal makes it suitable for mixed groups.
Self-Serve Drinks and Sauce Bar: These thoughtful additions enhance the self-service aspect of the restaurant, providing convenience and allowing diners to customize their experience, from choosing their preferred beverage to selecting from a variety of sauces.
Clean and Well-Maintained: Reviewers often note the cleanliness of the restaurant and the constant efforts of staff to maintain tidy tables, contributing to a comfortable dining atmosphere.
Rockin’ Rolls Sushi operates on a clear and appealing pricing structure as its primary "special offer," focusing on its all-you-can-eat model. This pricing varies slightly between lunch and dinner, and for children of different age groups, offering consistent value:
Weekday Lunch All-You-Can-Eat: Generally priced around $13.99 per adult.
Dinner All-You-Can-Eat (Weekday Evenings & All Day Weekends): Typically priced around $17.99 per adult.
Children's Pricing:
- Kids aged 3-6: Around $6.99 for lunch, $8.99 for dinner.
- Kids aged 7-11: Around $9.99 for lunch, $11.99 for dinner.
These prices include all items from the conveyor belt, ordered dishes via iPad (excluding specific premium items like sashimi, if not on the menu), self-serve fountain drinks, and access to the soup and salad bar. The consistency of this pricing, combined with the sheer volume and variety of food available, is considered the main draw and a continuous promotion in itself for locals.
For the most up-to-date pricing and any potential seasonal specials, it is always advisable to check their official website or call the restaurant directly before your visit.
To plan your visit or inquire about Rockin’ Rolls Sushi, you can use the following contact details:
Address: 3405 Hillsborough Rd, Durham, NC 27705, USA
Phone: (919) 251-8822
For North Carolina residents, particularly those in the Durham area, Rockin’ Rolls Sushi presents a compelling and unique dining option perfectly suited to local preferences and lifestyles. Its primary appeal lies in its innovative all-you-can-eat conveyor belt system, which transforms a meal into an interactive and entertaining experience. This isn't just about eating; it's about enjoying the dynamic presentation and the thrill of picking your next delicious bite as it glides by.
The exceptional value for money is another significant factor that resonates with locals. In an era where dining out can quickly become expensive, Rockin’ Rolls offers a generous, fixed-price model that allows families and individuals to indulge in a vast array of sushi, hot entrees, and appetizers without worrying about the bill. This makes it an ideal choice for regular visits, spontaneous outings, or celebratory meals on a budget.
Furthermore, the restaurant's family-friendly atmosphere, complete with kid-specific menu items and the engaging visual of the sushi belt, makes it a stress-free and enjoyable destination for parents. It's a place where children are entertained, and everyone can find something they love, ensuring that dining out with the whole family is a pleasure, not a chore. The convenient location on Hillsborough Road, coupled with ample parking, adds to its accessibility for Durham residents.
In summary, Rockin’ Rolls Sushi isn't just another sushi restaurant; it’s a local gem that provides a fun, affordable, and high-quality Japanese dining experience. Its unique concept, combined with its diverse menu and welcoming environment, makes it a consistently popular choice and a true asset to the culinary landscape of Durham, North Carolina.
Rockin’ Rolls Sushi Photos










Rockin’ Rolls Sushi Location
Rockin’ Rolls Sushi
3405 Hillsborough Rd, Durham, NC 27705, USA
Rockin’ Rolls Sushi Reviews
We loved this all-you-can Sushi location. 😋 Awesome prices for adults and children. It's not just sushi either - use the table iPad to order entrees, kids nuggets or corn dog, fries, wings, and so much more. There is a conveyor belt with LOTS of sushi options continually rolling past tables and if you see something you like just open the door and grab 😋. When you first come into the restaurant there is a kiosk to pay and then you're given a table number plaque. Take that to find your table and enjoy. No wait service but the staff constantly cleans tables and brings out any dishes you ordered on the iPad. The restaurant was clean and the fountain drinks are self served free refills. There's a community bar with sauces and sauce pumps. The dessert was limited - chocolate or coconut cake. Our kids loved this experience and constantly watched the closed conveyor belt. Soup and salad bar and EVERYTHING included in the price! Nicely decorated and clean!
Apr 12, 2025 · L JThe Raleigh Roll will always be my favorite here. The is the spot my kids always ask to go to whenever they miss a day of school for a dr or dentist appointment. Family fav!
May 25, 2025 · Brandy Renee NewtonFood is always so tasty!Depending on the kitchen chef that is working, the hibachi can come out a little dry... but on certain days, typically Wednesdays and Saturdays, it is so moist and flavorful! This is the only reason for my 4 star rating, instead of a full 5!What's more is that the staff is always so welcoming and happy to serve and take your plates. Very respectful and patient. My fiance and I love this place so much so that we're regular customers!
Apr 23, 2025 · Kristina G.Great deal! Good sushi and good hibachi off the free menu. We love it. The sushi conveyor is the coolest thing.
Feb 28, 2025 · Chip BattonIt’s inexpensive and good food for the price, all you can eat special includes the conveyor belt sushi, bar food (seaweed salad, desserts, etc.) and anything available on their tablet. Has been my favorite sushi spot for a couple years now and recommend it for anyone looking for low prices or new to the sushi scene.
May 20, 2025 · Angel Havel
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