Sakana Sushi & Japanese Cuisine

For those of us in New Jersey, especially in the vibrant city of New Brunswick, who have a discerning palate for fresh, high-quality Japanese cuisine, Sakana Sushi & Japanese Cuisine stands out as a true culinary highlight. This inviting restaurant offers a diverse menu that caters to both sushi enthusiasts and those who prefer warm, cooked Japanese dishes, all served in an atmosphere designed for comfort and relaxation.

At Sakana, the name itself, meaning "fish" in Japanese, underscores their core passion and specialty: delivering the freshest and finest fish cuisine. Their mission is clear: to provide high-quality, affordable fish cuisine that captures the essence of the Japanese coast, making authentic flavors accessible to everyone. From the meticulous preparation of their sushi to the thoughtful selection of their beverages, Sakana Sushi & Japanese Cuisine is dedicated to providing a memorable and satisfying dining experience for every guest, making it a beloved spot in the New Brunswick community.

Sakana Sushi & Japanese Cuisine boasts a prime and highly accessible location at 338 George St, New Brunswick, NJ 08901, USA. Situated in the heart of downtown New Brunswick, it's incredibly convenient for residents, students, and visitors alike. George Street is a bustling thoroughfare, making the restaurant easy to find. As a central New Brunswick establishment, there are various parking options available in the vicinity, including street parking and nearby parking decks, ensuring a smooth arrival for patrons. Its location allows for easy access from Rutgers University, the train station, and other key areas in the city, making it an ideal spot for a spontaneous meal or a planned gathering.

Sakana Sushi & Japanese Cuisine provides a comprehensive range of services, designed to cater to various preferences and ensure a delightful and convenient Japanese dining experience:

• Dine-In Service: Enjoy a comfortable and inviting atmosphere characterized by "dim warm lighting," creating a relaxed and pleasant setting for your meal. The restaurant is suitable for everything from a casual lunch to a more extended dinner.
• All-You-Can-Eat (AYCE) Sushi: A major draw for many, Sakana offers an extensive AYCE sushi menu for both lunch and dinner. This includes a wide variety of sushi, sashimi, and specialty rolls, allowing diners to sample many options. Prices vary for adults, kids (6-10 years old), and children under 5.
• Extensive A La Carte Sushi & Sashimi Menu: For those who prefer to order specific items, the menu features a wide selection of nigiri, sashimi, classic rolls (e.g., California, Spicy Tuna, Philadelphia), and specialty rolls like Rainbow Roll and Dragon Roll.
• Hibachi Dining: Sakana also offers hibachi entrees, where guests can enjoy freshly cooked meats and vegetables prepared on a grill. Options include various chicken, steak, shrimp, and salmon hibachi combinations, served with miso soup or garden salad, and a choice of white rice, fried rice, or noodles.
• Kitchen Entrees & Appetizers: Beyond sushi and hibachi, their menu includes a variety of cooked kitchen appetizers such as Shrimp Dumpling Soup, Gyoza, and Harumaki, as well as main entrees like Chicken Katsu, Teriyaki dishes, and various Yaki Udon & Soba noodle stir-fries.
• Unique Beverage Selection: Sakana stands out by offering unique and delicious Japanese beverages. Reviewers have highlighted their "mango passionfruit jasmine tea" and "fresh milk tea," showing a commitment to diverse drink options.
• Takeout Service: For the convenience of enjoying their food at home, Sakana Sushi & Japanese Cuisine offers comprehensive takeout options.
• Online Ordering: Customers can easily browse the full menu and place orders online through their website or partnered platforms, streamlining the ordering process for pickup or delivery.
• Delivery Service: Sakana partners with major third-party delivery platforms like Uber Eats, Grubhub, and DoorDash, allowing customers to have their favorite Japanese dishes delivered directly to their doorstep.
• Lunch Specials: They offer appealing lunch options, including AYCE sushi specials and a la carte lunch combos that typically include miso soup or salad.

Sakana Sushi & Japanese Cuisine in New Brunswick has garnered a loyal following due to several distinctive features that enhance the dining experience and ensure high-quality food:

• Exceptional Freshness of Fish: This is a consistently praised highlight. Reviewers emphatically state that "The fish was fresh" and that "most of the fish" is "soft and moist." The "White Tuna, specifically, almost was like eating ice cream," indicating supreme freshness and quality.
• Great Value, Especially for AYCE: Customers appreciate the "great price for how much we were able to order," particularly referring to their all-you-can-eat option. While not the cheapest AYCE in NJ, the quality for the price is considered excellent.
• Relaxing and Warm Atmosphere: The ambiance receives positive feedback, described as "quite nice" with "dim warm lighting," making diners "feel relaxed." This comfortable setting enhances the overall meal.
• Attentive and Friendly Service: The staff, like "Steph," are noted as "great server, nice and to the point," contributing to a positive dining experience. They also actively seek and value customer "feedback."
• Delicious and Unique Beverages: The introduction of drinks like "mango passionfruit jasmine tea" and "fresh milk tea" shows innovation and a willingness to offer unique, refreshing options that are well-received, even prompting specific feedback from customers.
• Proper Food Temperature: The attention to detail is evident, as "The cooked food is warm when given to us, and the non-cooked food isn't cold," ensuring optimal enjoyment of each dish.
• Soft and Moist Rice: A crucial element for sushi, the rice is praised for being "soft and moist," indicating proper preparation and quality.
• Variety of Options: With extensive sushi, sashimi, classic and specialty rolls, along with hibachi, kitchen entrees, and unique drinks, Sakana caters to a wide range of tastes and dietary preferences.
• High-Quality Desserts: Even the complimentary ice cream served after a meal is noted as a "nice and cool desert," providing a pleasant conclusion to the dining experience.
• Commitment to Customer Feedback: The fact that they allowed customers to "give them feedback" on new drinks and that a customer specifically wanted to "put it here in hopes they’ll see it" highlights their openness to customer input.

Sakana Sushi & Japanese Cuisine offers several compelling promotions that make dining there even more appealing for New Jersey locals:

• All-You-Can-Eat (AYCE) Sushi: This is a cornerstone of their appeal, available for both lunch and dinner.
  • AYCE Lunch (Mon-Thurs, 11:30 AM - 3:00 PM): Typically priced around $26.95 for adults, with discounted rates for kids.
  • AYCE Dinner (Mon-Thurs, 3:00 PM - 9:00 PM): Priced around $30.95 for adults, with discounted rates for kids.
  • AYCE Weekend/Holiday (Sat-Sun All Day): Priced around $29.99 for adults.
  These prices make it a fantastic value for sushi lovers looking to indulge in a wide variety of fresh rolls, sushi, and appetizers.
• Kid's Eat Free (with Adult Hibachi Entree): Every Monday and Tuesday at their grill tables, kids aged 10 and younger can eat free with the purchase of an adult hibachi entree. This is a fantastic offer for families. (Note: Valid for Dine-In Only and not available on holidays.)
• Double Points Wednesday: Every Wednesday, customers can earn 2x the points for every dollar spent, helping them reach reward dollars faster through their loyalty program.
• "Buy 2 Get 1 Free" on Unlimited Signature Rolls: A past promotion mentioned "Buy 2 get 1 free! This offer will be everyday of the week so be sure to invite your besties for this amazing deal." It's advisable to verify if this specific promotion is currently active.
• Delivery Promotions: Platforms like Uber Eats and DoorDash may offer specific promotions such as "$0 delivery fee on your first order" from Sakana, making takeout even more convenient.

For the most current and specific details on all ongoing promotions, it is highly recommended to check Sakana Sushi & Japanese Cuisine’s official website or contact their New Brunswick location directly.

Ready to experience the fresh flavors and relaxing ambiance of Sakana Sushi & Japanese Cuisine in New Brunswick? Here’s how you can get in touch:

Address: 338 George St, New Brunswick, NJ 08901, USA

Phone: (732) 867-9308

For residents of New Brunswick and the surrounding areas in New Jersey, Sakana Sushi & Japanese Cuisine is an exceptionally suitable and appealing dining destination. Its central location on George Street makes it incredibly convenient, whether you're coming from work, school, or just exploring downtown. What truly makes Sakana a local favorite is its unwavering commitment to freshness and quality, particularly evident in their sushi. Reviews consistently highlight the "fresh fish" and perfectly prepared rice, with even specific mentions of the "White Tuna" being likened to "ice cream." The "great price for how much we were able to order," especially with their generous all-you-can-eat sushi options, provides outstanding value that's hard to beat. Beyond the food, the "nice" atmosphere with its "dim warm lighting" creates a relaxed environment, and the "delightful" and attentive service, exemplified by staff like Steph, ensures a pleasant experience. The addition of unique and delicious beverages further enhances the visit. Whether you're a sushi connoisseur, a fan of hibachi, or simply seeking a comfortable spot for authentic Japanese flavors, Sakana Sushi & Japanese Cuisine promises to satisfy your cravings and leave you feeling refreshed. It's clear why locals love "coming here often" and recommend it wholeheartedly.

Sakana Sushi & Japanese Cuisine

338 George St, New Brunswick, NJ 08901, USA