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Japanese RestaurantJapanese Restaurant Near MeNew YorkNew York CountyNew YorkJapanese Restaurant in 9th AvenueSourAji West
SourAji West ico

SourAji West

177 9th Ave, New York, NY 10011, USA

4.0
Reservation is probably the way to go.Food is fresh, people are super kind especially if you do multiple visits.All you can drink sweet and dry sake plus beers is amazing.Bathroom is 1 person at a time.The 3 course at the end is amazing. You decide how many pieces you want of each 1, before the course is made and served.Fantastic experience, would highly highly recommend! - Aaron Ng
SourAji West Overview Intro Photos Location Reviews

SourAji West Introduce

souraji reservations

In the bustling culinary heart of New York City, where exceptional dining experiences are constantly sought after, finding a sushi restaurant that truly stands out can be a rare gem. For locals with a discerning palate and a desire for both quality and value, **SourAji West** in Chelsea has quickly become a highly recommended destination. This isn’t just another sushi spot; it's an immersive omakase experience that combines fresh, expertly prepared sushi with a surprisingly generous all-you-can-drink offering, all delivered with remarkable hospitality.

SourAji West has generated significant buzz among New Yorkers, lauded for its ability to deliver an "unbelievably good quality for the price." Diners consistently praise the "fresh" food and the "super kind" and "very friendly" staff, with many highlighting the exceptional kindness of the chef. What truly sets it apart, and has made it a favorite for "happy Tuesday nights" and other occasions, is its unique blend of a curated omakase progression followed by an all-you-can-eat component featuring premium cuts, accompanied by an all-you-can-drink selection of sake and beer. This combination creates a "fantastic experience" that many "highly highly recommend."

While the popularity means that "reservation is probably the way to go" due to TikTok hype and its incredible deal, the consensus among satisfied customers is that it’s "worth the money." This article will delve into what makes SourAji West a must-try for New Yorkers, covering its prime Chelsea location, its unique service model, standout features, and all the practical information you need to secure your spot for what many describe as the "best experience in New York."

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Location and Accessibility

SourAji West is conveniently located at **177 9th Ave, New York, NY 10011, USA**. This address places it squarely in the vibrant and easily accessible Chelsea neighborhood of Manhattan. Ninth Avenue is a bustling corridor known for its diverse dining options, lively bars, and proximity to various attractions, making SourAji West a desirable destination for locals and those exploring the city.

The restaurant's location offers excellent accessibility via New York City's extensive public transportation network. It's just a short walk from several major subway stations, ensuring convenient access from different parts of Manhattan and beyond. The C and E trains stop at 23rd Street and 8th Avenue, while the 1 train is easily accessible at 23rd Street and 7th Avenue. Both stations are well within a comfortable walking distance to 9th Avenue. Additionally, numerous bus lines serve the Ninth Avenue corridor, providing further direct transportation options. The ease of reaching SourAji West by public transit is a significant advantage for New Yorkers, making it simple to plan a memorable evening without the concerns of driving and parking in a dense urban environment.

While street parking in Chelsea can be challenging, there are often private parking garages available in the vicinity for those who prefer to drive. The lively atmosphere of Chelsea also means there's plenty to do before or after your sushi experience, whether it's exploring local art galleries, strolling along the High Line, or enjoying the neighborhood's energetic nightlife. This combination of central location and easy accessibility makes SourAji West a practical and appealing choice for a special night out in New York City.

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Services Offered

SourAji West offers a unique and highly praised dining experience centered around an omakase concept with a generous twist, along with comprehensive beverage options.

  • Omakase Dining Experience: The core service is a structured omakase, meaning "chef's choice." This typically involves a pre-determined multi-course meal (often 12-14 courses) curated by the chef, showcasing fresh, high-quality sushi and sashimi pieces. This allows diners to fully trust the chef's expertise and enjoy a guided culinary journey.

  • All-You-Can-Eat (AYCE) Sushi Encore: A standout feature that sets SourAji West apart is the all-you-can-eat component that follows the initial omakase progression. After the set courses, diners are typically offered unlimited pieces of select premium fish (often including lean tuna, fatty tuna/toro, and A5 wagyu) for a limited time (e.g., 30-40 minutes). This allows guests to revisit their favorite pieces or indulge further. Guests decide how many pieces they want of each before the course is made and served.

  • All-You-Can-Drink (AYCD) Beverages: Complementing the food, SourAji West offers an "amazing" all-you-can-drink option that includes both sweet and dry sake, as well as beers. This free-flowing beverage service significantly enhances the overall value and festive atmosphere of the dining experience, making it a "fun as a novelty" and highly enjoyable aspect for many.

  • Reservations Recommended: Due to its immense popularity and intimate setting, reservations are highly recommended, and often necessary, to secure a spot. Reviewers suggest that booking well in advance is "probably the way to go" due to high demand.

  • Intimate and Cozy Setting: The restaurant offers a "cozy" and "intimate setting," primarily featuring counter seating where diners can interact with the chefs. There are also limited small tables available, which are sometimes reserved for walk-ins but not guaranteed.

  • Dessert Course: The omakase experience typically concludes with a dessert course, which reviewers describe as an "amazing" "3 course at the end," providing a sweet and satisfying finish to the meal.

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Features / Highlights

SourAji West's appeal to New Yorkers stems from a combination of unique features and consistent highlights that create a truly memorable dining experience.

  • Unbeatable Value for Omakase + AYCE + AYCD: This is arguably the biggest draw. For a price point of around $90-$98 per person, New Yorkers receive a curated omakase experience, followed by all-you-can-eat premium sushi pieces (lean tuna, fatty tuna, A5 wagyu), and all-you-can-drink sake and beer. This comprehensive package is considered an "incredible deal" and "unbelievably good for the price" in the competitive NYC omakase scene, where similar experiences often cost significantly more without the AYCE/AYCD additions.

  • Exceptional Service and Friendly Staff: Customers consistently rave about the "super kind," "very friendly," and "attentive" staff. The chef is also frequently highlighted as "incredibly kind and a great person." This high level of hospitality contributes significantly to the "fantastic experience" and "comfy atmosphere," making diners feel welcomed and valued from the moment they arrive.

  • Fresh and High-Quality Ingredients: Despite the accessible price point, the quality of the ingredients is consistently praised. Reviews emphasize that the "food is fresh," with specific mentions of high-quality uni, otoro, and scallops. This commitment to fresh fish is fundamental to a positive sushi experience.

  • Unique All-You-Can-Drink Sake and Beer: The inclusion of "all you can drink sweet and dry sake plus beers" is a major differentiator. This free-flowing beverage option adds a celebratory and fun element to the meal, allowing guests to fully enjoy the experience without worrying about individual drink costs.

  • Interactive and Engaging Experience: The omakase format, particularly the final "3 course" where diners decide how many pieces they want of each, provides an interactive element. The counter seating also allows for engagement with the chefs, enhancing the authentic sushi bar feel.

  • Cozy and Intimate Vibe: The restaurant is described as having a "cozy," "classy," and "intimate setting." This makes it ideal for dates or small gatherings, fostering a comfortable atmosphere that complements the focused dining experience.

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Promotions or Special Offers

SourAji West's primary "special offer" is its unique and highly competitive pricing model for its omakase experience, which inherently includes significant value:

  • All-Inclusive Omakase Experience: The main promotion is the comprehensive package of a 12-14 course omakase, followed by an all-you-can-eat selection of lean tuna, fatty tuna (toro), and A5 Wagyu, alongside all-you-can-drink sweet and dry sake and beer. This entire experience is typically priced around **$90-$98 per person**. This bundled offering is considered an "incredible deal" for the quality and quantity provided in New York City.

  • Value-Driven Price Point: While not a "discount," the overall price of the experience is itself a major draw and a form of promotion. Many reviews highlight the $90 price point as "reasonable" and "worth it," especially given the inclusion of premium fish and unlimited drinks. It's designed to provide excellent value for a high-quality omakase in NYC.

  • Return Visit Benefits: While not explicitly stated as a formal promotion, the review noting that "people are super kind especially if you do multiple visits" suggests that repeat customers may experience an even higher level of personalized service or recognition, fostering loyalty.

It's important for New Yorkers to note that due to its popularity and value, reservations can be challenging to secure. It is advisable to book well in advance. SourAji West's pricing structure is consistently what draws people in, making the experience itself the primary "special offer."

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Contact Information

To experience the unique omakase and all-you-can-drink offering at SourAji West, please use the following contact details:

  • Address: 177 9th Ave, New York, NY 10011, USA

  • Phone: (646) 255-9050

  • Mobile Phone: +1 646-255-9050

Given its high demand and intimate setting, reservations are strongly recommended. You can typically book through popular online reservation platforms or by calling the restaurant directly.

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Conclusion: Why this place is suitable for locals

SourAji West in Chelsea is exceptionally well-suited for New Yorkers, offering a unique and compelling dining proposition that caters directly to the city's dynamic culinary desires. Its suitability stems from a perfect storm of value, quality, and an unforgettable experience.

Firstly, the restaurant provides an "incredible deal" for an omakase experience. In a city where high-quality sushi can often come with a prohibitive price tag, SourAji West offers a multi-course, chef-curated journey, followed by an all-you-can-eat encore of premium fish (like lean tuna, fatty tuna, and A5 wagyu), and complemented by an all-you-can-drink selection of sake and beer, all for a remarkably accessible price point. This exceptional value allows New Yorkers to indulge in a luxurious experience without breaking the bank, making it a perfect choice for celebrations or simply a well-deserved treat.

Secondly, despite the attractive price, there's no compromise on quality. Reviewers consistently highlight the "fresh" food and the "unbelievably good quality." This dedication to fresh ingredients, combined with the skilled preparation by the "incredibly kind" chef, ensures a genuinely delicious and satisfying sushi experience that earns rave reviews from discerning palates. The focused, intimate setting also creates a personal connection, a welcome contrast to some of the city's larger, more impersonal venues.

Finally, the "fantastic experience" is rounded out by the "super kind" and "very friendly" staff. In New York's fast-paced environment, genuine hospitality stands out, and SourAji West delivers it in spades. The all-you-can-drink component adds a fun and convivial element, perfect for a lively night out with friends or a celebratory date. While reservations can be tough to snag due to its popularity, for New Yorkers seeking a high-value, high-quality, and highly enjoyable sushi omakase that truly offers a "best experience in New York," SourAji West is an absolute must-visit.

SourAji West Photos

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SourAji West Location

SourAji West

177 9th Ave, New York, NY 10011, USA

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