Umiya Sushi Seafood and Grill Introduce
For sushi aficionados and Japanese cuisine lovers across the great state of Texas, especially those in the bustling Frisco area, the search for an exceptional dining experience often leads to a true local treasure: Umiya Sushi Seafood and Grill. This isn't just another Japanese restaurant; it has earned a stellar reputation as the "BEST AYCE SUSHI PLACE!!!" among its loyal patrons. Whether you're celebrating a special occasion or simply craving some of the freshest sushi around, Umiya offers an unparalleled all-you-can-eat experience that keeps diners coming back for more.
Umiya Sushi Seafood and Grill stands out in the competitive Frisco culinary landscape by delivering consistent quality that surpasses the typical buffet. It's a place where you can explore a wide variety of expertly prepared Japanese dishes, from classic sushi rolls and fresh sashimi to grilled seafood and other flavorful options. The inviting atmosphere and dedication to service make it a perfect spot for any gathering, from intimate dinners to lively group celebrations.
Many locals find themselves planning their next visit before they've even left, a testament to the irresistible flavors and satisfying experience that Umiya consistently provides. If you're in Texas and seeking a Japanese restaurant that combines quantity with uncompromising quality, look no further than Umiya Sushi Seafood and Grill in Frisco.
Umiya Sushi Seafood and Grill is conveniently located at 3141 Preston Rd, Frisco, TX 75034, USA. This prime address places it right on Preston Road, a major and easily navigable thoroughfare within Frisco. Its strategic position ensures excellent accessibility for residents throughout Frisco and the surrounding North Texas communities.
Being situated on Preston Road means that Umiya is straightforward to find, whether you're using a GPS or are familiar with the local area. The presence of ample parking in such a commercial hub is typically a given, making visits hassle-free for diners. This ease of access is a significant advantage for locals planning a spontaneous lunch, a pre-planned dinner with friends, or even a celebratory meal. The convenient location contributes to Umiya's popularity, making it a go-to spot for those seeking high-quality Japanese cuisine without extensive travel within the sprawling Texas metroplex. It’s a comfortable drive from many Frisco neighborhoods, ensuring that a fantastic sushi experience is always within reach.
Umiya Sushi Seafood and Grill offers a comprehensive dining experience centered around its popular all-you-can-eat model, but also extending to a variety of other Japanese culinary delights.
All-You-Can-Eat (AYCE) Sushi: This is the signature service at Umiya. Unlike typical buffets, Umiya focuses on delivering high-quality sushi and other Japanese dishes in an AYCE format, where food is typically made to order. This ensures freshness and a superior dining experience compared to pre-made buffet lines. Customers can enjoy a wide array of sushi rolls, nigiri, and sashimi.
Diverse Japanese Menu: Beyond sushi, the restaurant offers a variety of Japanese cuisine, including seafood and grilled options. This broader menu ensures that there's something for everyone, whether they prefer raw fish, cooked dishes, or other Japanese specialties.
Vegetarian Options: Recognizing diverse dietary needs, Umiya Sushi Seafood and Grill explicitly offers vegetarian options, making it an inclusive dining spot for those who do not eat meat or fish. This commitment to variety ensures that no one is left out of the delightful dining experience.
Dine-In Service: The restaurant provides a comfortable and "very pretty" interior, making it an excellent location for dining in. This inviting ambiance is suitable for various occasions, from casual lunches to more formal celebrations with family and friends.
Takeout (Implied): While not explicitly stated in the reviews, most modern restaurants, especially those in popular areas like Frisco, offer takeout services. It's reasonable to assume customers can call ahead to place orders for pickup, though the primary focus of reviews is on the dine-in AYCE experience.
Umiya Sushi Seafood and Grill has cultivated a strong reputation in Frisco, TX, thanks to several key features that consistently delight its patrons:
Exceptional All-You-Can-Eat (AYCE) Quality: The most prominent highlight is its standing as the "BEST AYCE SUSHI PLACE!!!" This isn't just a claim; customers repeatedly emphasize the high quality of food, noting that it's a "quality you can't find in a typical buffet." This focus on fresh, well-prepared sushi and Japanese dishes, even in an all-you-can-eat format, truly sets Umiya apart.
Extensive and Delicious Menu: Diners are consistently impressed by the breadth and taste of the offerings. The ability to try new foods and find "everything I try is SOOOO good!" speaks to the variety and culinary execution across the menu, from diverse sushi rolls to grilled seafood options.
Beautiful and Inviting Interior: The restaurant's "very pretty" interior design creates a pleasant and aesthetically pleasing dining environment. This makes Umiya suitable for various occasions, from casual meals to more special celebrations, enhancing the overall dining experience.
Great Service and Attentiveness: Customer reviews frequently commend the "so good" service, with staff being "nice and consistent with checking in." This attentiveness ensures a smooth and enjoyable meal, even during busy periods. While one review noted servers were sometimes "expressionless," the overall sentiment points to highly effective and present service.
Vegetarian Options Available: The explicit mention of "vegetarian options too" is a significant highlight, demonstrating Umiya's commitment to catering to a wider range of dietary preferences and making it an inclusive choice for diverse groups of diners.
High Customer Loyalty and Repeat Visits: The most telling highlight is the strong desire for repeat visits. Customers frequently express how much they "miss the food" immediately after leaving and are "already thinking about the next time I’ll have it," even planning their next order from the menu. This level of customer devotion is a strong indicator of an exceptional dining experience.
Based on the provided customer reviews, Umiya Sushi Seafood and Grill primarily operates on an "All-You-Can-Eat" (AYCE) model, which in itself is a form of value promotion, allowing diners to enjoy a wide range of dishes for a set price. This structure is often considered a "special offer" in comparison to à la carte pricing, especially given the high quality of the food.
While there isn't specific mention of daily deals, happy hour specials, or loyalty programs in the provided information, the AYCE pricing is the consistent "promotion" that draws customers back repeatedly. It's worth noting that while the price was mentioned as "a little burdensome" for frequent visits by one reviewer, the overwhelming consensus is that the quality delivered within the AYCE format provides excellent value. For any up-to-date information on seasonal specials, holiday offerings, or potential loyalty programs, customers in Texas are always encouraged to directly contact Umiya Sushi Seafood and Grill or visit their official website if available.
For those in Frisco and the surrounding Texas areas eager to experience the celebrated all-you-can-eat sushi and Japanese cuisine at Umiya Sushi Seafood and Grill, here’s how you can get in touch:
Address: 3141 Preston Rd, Frisco, TX 75034, USA
Phone: (214) 407-8066
Feel free to call for inquiries, to understand their current AYCE pricing, or for any other questions you may have before your visit to this highly recommended establishment.
For the vibrant and diverse community of Frisco, Texas, Umiya Sushi Seafood and Grill isn't just another Japanese restaurant; it's a destination perfectly tailored to local tastes and preferences. Its suitability for Texans stems from a blend of exceptional culinary offerings and a customer-centric approach that resonates deeply with the region's dining culture.
The core appeal lies in its "BEST AYCE SUSHI PLACE!!!" reputation. Texans appreciate good value, and Umiya delivers this without compromising on quality. Unlike typical buffets, Umiya's all-you-can-eat model is lauded for its superior quality, making fresh, delicious sushi and other Japanese dishes accessible in abundance. This ensures that every visit is a satisfying culinary journey, allowing diners to explore a wide array of options, from sushi and sashimi to grilled seafood, all prepared with care. The fact that customers don't mind "trying new foods" here because "everything I try is SOOOO good!" speaks volumes about the consistent excellence of their menu.
Furthermore, the beautiful interior provides an inviting and comfortable atmosphere, making it ideal for various local occasions, whether it's a family celebration, a friendly get-together, or a casual weeknight dinner. In Texas, where dining often involves groups, a pleasant ambiance is key. Paired with excellent and consistent service, Umiya ensures that the dining experience is smooth and enjoyable, fostering a sense of warmth and attentiveness that Texans appreciate.
The availability of vegetarian options is another significant plus, demonstrating the restaurant's commitment to inclusivity and catering to the diverse dietary needs within the Frisco community. This ensures that everyone in a group can find something delicious to enjoy.
Ultimately, Umiya Sushi Seafood and Grill’s ability to inspire such strong customer loyalty – with patrons thinking about their next visit even before they leave – is a testament to its success. Its convenient location on Preston Road further cements its status as a local favorite, easily accessible for residents across Frisco. For Texans seeking a high-quality, diverse, and value-driven Japanese dining experience, especially one focused on exceptional all-you-can-eat sushi, Umiya Sushi Seafood and Grill is an undeniable must-visit that perfectly fits the local scene.
Umiya Sushi Seafood and Grill Photos










Umiya Sushi Seafood and Grill Location
Umiya Sushi Seafood and Grill
3141 Preston Rd, Frisco, TX 75034, USA
Umiya Sushi Seafood and Grill Reviews
BEST AYCE SUSHI PLACE!!! Been back so many times for celebrations or just regular dinners/lunch, and every time I leave I miss the food I just had and already thinking about the next time I’ll have it…I don’t like trying new foods but in this place I do because everything I try is SOOOO good! Literally everytime I’m about to go back I plan with the menu what I want to eat so i can get straight to ordering. Service is so good too people were nice and consistent with checking in! 100% RECOMMEND!!!!! (there’s vegetarian options too)
Apr 21, 2025 · bellaaaThis is a quality you can't find in a typical buffet.The restaurant interior is also very pretty, so it's good to go with anyone.The service is also very good. However, the servers were expressionless, so it was a little burdensome to call them.Overall, I'm satisfied. I'll visit again.The price is a little burdensome, so I don't think I'll go often.
Apr 01, 2025 · Chan ParkMy boyfriend threw me a surprise birthday dinner here with my family and the outcome was so amazing. Thanks to the manager Erick who helped make it all happen. He was attentive, gave great service and was really funny! I will definitely be coming back. My family and I had a great time and the food was delicious. So worth it!
May 05, 2025 · Ashley RamirezWow. Just… WOW. Umiya Sushi in Frisco is a hidden all-you-can-eat gem and I wasn’t ready for how good it would be—on every level.We came for sushi and were blown away by the flavor and the vibe. The R&B playlist had my man grooving in his seat the entire meal. We literally kept saying, “Okay, after this song we’ll leave”—and then another classic hit would come on and we’d stay right where we were. The vibe is that good.Now, let’s talk food. This is what we tried this time:Dragon Roll – fresh avocado, clean flavors, balanced beautifullyGold Point Roll – rich and crunchy, a top-tier indulgenceTexas Roll – so good, we ordered it twice. He ate it so fast I didnt get a picture of it the first time.Jalapeño Roll – creamy, spicy, crispy perfectionBeautiful Life Roll – a visual and flavorful masterpieceDancing Eel Roll – sweet, savory, and unforgettableWe also had spicy edamame and miso soup to start, both excellent.Umiya doesn’t just serve sushi. They create an experience. Between the smooth music, flavorful rolls, and amazing all-you-can-eat value, this place is a full-on vibe. We’ll be back, no doubt.#HayiaSophia #HayiaSophiaFaves #GrooveAndGrub #UmiyaFrisco
May 23, 2025 · Dr. Sophia Thomas (Hayia Sophia)Believe the great rating. Was skeptical coming in here as I’m not an all you can eat fan primarily due to the quality. This place is the real deal. We got all our cravings out of the way at one price. Fresh sashimi grade. Excellent. Christopher was great as well with the recommendations. Will be back soon.
May 05, 2025 · Robert Martinez
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