Zurutto

For New Yorkers, especially those on the Upper West Side, a bowl of hot, flavorful ramen isn't just a meal; it's a comforting escape, a culinary hug on a cold day, or a satisfying treat anytime. Amidst the bustling streets of this iconic neighborhood, Zurutto has emerged as a standout ramen destination, a place many locals have "walked by many times" before discovering its truly "outstanding" offerings. It's the kind of spot that, once tried, quickly becomes a regular fixture in your dining rotation, delivering on taste, value, and a genuinely pleasant experience.

Zurutto's strength lies in its commitment to crafting delicious ramen that resonates with a wide range of palates. While they offer various enticing options, their "chicken noodle offering" is particularly noted as their "most popular dish on the menu," a testament to its comforting and well-executed flavors. Beyond the popular choice, the menu features a diverse selection of ramen, including chicken broth bases, miso, and even a unique Truffle Mazemen (brothless ramen), ensuring there's a perfect bowl for every preference and dietary need, including vegetarian options.

What truly elevates the Zurutto experience, beyond the delectable ramen, is the consistently praised service. Customers frequently highlight the staff as "excellent" and genuinely attentive, contributing to an overall positive and welcoming atmosphere. This friendly demeanor, combined with the quality of the food and a price point that is "right," makes dining at Zurutto a highly satisfying endeavor. It's the kind of place where you feel well-cared for, which is a significant bonus in the fast-paced New York dining scene.

While a single isolated incident involving a foreign object in a to-go order can be concerning for any restaurant, Zurutto's swift and responsible response—providing a "full refund of our whole meal"—demonstrates a commitment to customer satisfaction and accountability. This quick resolution underscores their professionalism and dedication to ensuring a positive experience for every patron. For many New Yorkers, Zurutto is a reliable and highly recommended spot for a consistently great bowl of ramen and a genuinely positive dining experience on the Upper West Side.

Zurutto is conveniently situated at 142 W 72nd St, New York, NY 10023, USA. This prime address places it squarely in the vibrant heart of the Upper West Side, one of Manhattan's most iconic and sought-after neighborhoods. West 72nd Street is a bustling thoroughfare, known for its eclectic mix of shops, cultural attractions, and diverse dining establishments, making Zurutto easily visible and accessible within the lively streetscape.

For New Yorkers relying on the city's extensive public transportation system, Zurutto boasts exceptional accessibility. The restaurant is located just steps away from the major 72nd Street subway station, which serves the 1, 2, and 3 express and local trains. This key transportation hub provides rapid and direct connections to virtually all parts of Manhattan and beyond, ensuring that reaching Zurutto is a quick and straightforward endeavor, whether you're commuting from work, visiting nearby cultural institutions, or simply exploring the neighborhood. Additionally, numerous bus lines operate along 72nd Street and the adjacent Broadway, further enhancing its ease of access from various points within the Upper West Side and other boroughs.

The surrounding area significantly adds to Zurutto's appeal as a local favorite. Being on West 72nd Street means it's incredibly close to iconic landmarks such as Central Park, offering a perfect opportunity for a leisurely stroll or an afternoon of relaxation before or after your ramen meal. The proximity to cultural venues like Lincoln Center for the Performing Arts and Beacon Theatre also makes it an ideal spot for a pre-show dinner or a post-event meal. This central and highly connected location firmly establishes Zurutto as a prime, convenient, and reliable destination for quality ramen on the Upper West Side, perfectly catering to the dynamic lifestyle of New York City residents.

• Dine-in Service: Zurutto provides a comfortable and inviting atmosphere for dine-in customers, suitable for solo meals, casual gatherings with friends, or family dinners.
• Take-out: The restaurant offers efficient take-out services, allowing customers to easily pick up their orders and enjoy fresh, hot ramen and other Japanese dishes at home or on the go.
• Delivery: Zurutto partners with major food delivery platforms such as Grubhub and Uber Eats, providing convenient and reliable delivery services to the Upper West Side and surrounding areas. They often offer free delivery on orders above a certain amount.
• Extensive Ramen Menu: A wide variety of ramen options are available, primarily featuring chicken broth bases. Popular choices include:
  • Zurutto Classic: Chicken broth, chashu pork, seasoned boiled egg, bamboo shoot, onion, scallion. (Often cited as most popular)
  • Zurutto Uwo: Chicken broth with a seafood base, chashu pork, seasoned boiled egg, onion, scallion, bamboo shoot.
  • Zurutto Miso: Chicken broth with original miso, chashu pork, ground pork, seasoned boiled egg, cabbage, bean sprout, corn, scallion, onion.
  • Chicken Kuro: Chicken broth, black garlic oil, organic chicken, seasoned boiled egg, scallion, onion, bamboo shoot.
  • Zurutto Deluxe: A more generous portion with extra chashu pork and eggs.
  • Zurutto Tantan: Sesame chicken broth, spicy oil, ground pork, seasoned boiled egg, scallion, onion, bamboo shoots.
• Brothless Ramen (Mazemen): A unique offering like Truffle Mazemen, featuring a rich, spicy sesame base with parmesan cheese, ground pork, and truffle oil.
• Vegetarian and Vegan Options: Zurutto offers dedicated options like Vegetable Miso Ramen (spicy level 1, with vegetable broth and various fresh vegetables) to cater to plant-based diets.
• Small Plates and Appetizers: A diverse selection of starters including Handmade Gyoza (Pork, Chicken, Vegetable), Edamame (classic and garlic butter), Karaage (Japanese fried chicken), Takoyaki (fried octopus balls), Pork Buns, Spicy Tuna Tacos, and more.
• Rice Dishes (Donburi): A variety of Japanese rice bowls such as Chashu Don, Curry Don w/ Karaage, Poke Don, Salmon Don, Unagi Don, and Spicy Tuna Don.
• Cold Noodle Dishes and Yakisoba: Options for lighter or seasonal preferences, including various cold noodle dishes with different sauces and classic Yakisoba.
• Beverage Selection: Offers a range of soft drinks, Japanese sodas (Ramune, Yuzu Soda), and potentially a selection of sake and Japanese beers (check current menu for alcohol availability).

• Outstanding Ramen Quality: Consistently praised for its "outstanding" soup and flavorful ramen, with the "chicken noodle offering" being a highly popular choice among customers.
• Excellent and Kind Service: Patrons frequently highlight the staff for providing "excellent" and "kind service," contributing significantly to a positive and welcoming dining experience.
• Great Value for Price: Customers note that the "price was right" and provides good value, a significant advantage for a quality ramen spot in New York City.
• Diverse Ramen Menu: Offers a wide range of ramen options, including various chicken-broth bases (Classic, Miso, Uwo, Kuro), spicy options (Tantan), and unique offerings like Truffle Mazemen (brothless ramen), catering to diverse tastes.
• Vegetarian and Vegan Friendly: Features dedicated vegetarian/vegan ramen options, making it accessible to a broader range of diners.
• Comprehensive Japanese Menu: Beyond ramen, the menu includes an extensive selection of appetizers (Gyoza, Karaage, Pork Buns), rice bowls (Donburi), and other Japanese dishes, suitable for different cravings.
• Responsive Customer Service: Demonstrates commitment to customer satisfaction, as evidenced by prompt responses and full refunds for any issues, ensuring trust and reliability.
• Convenient Upper West Side Location: Situated on West 72nd Street, making it easily accessible by subway and convenient for locals and visitors alike.

Zurutto's appeal to New Yorkers often stems from its consistent delivery of great food and service at a reasonable price, which in itself functions as a compelling "special offer" in the competitive NYC dining scene. While the restaurant doesn't widely advertise flash sales or typical discount promotions, its value is embedded in its daily offerings.

• Value-Driven Pricing on Core Menu Items: Customers consistently note that the "price was right" for the quality of the ramen and the overall experience. For instance, their popular "Zurutto Classic" ramen is priced around $15-$17, which is highly competitive for a well-regarded ramen spot in Manhattan. This transparent and accessible pricing ensures that a delicious, comforting meal is an everyday possibility rather than a rare indulgence.
• Lunch and Dinner Service: While not explicitly labeled "lunch specials" on some online menus, the standard pricing of their ramen and various rice bowls makes them excellent and affordable options for both midday and evening meals. Many of their donburi (rice bowl) options, like the Poke Don or Curry Don w/ Karaage, are priced around $15-$17, offering a complete and satisfying meal.
• Free Delivery Options: For those preferring to dine at home, Zurutto often offers free delivery on orders above a certain amount when ordered through platforms like Grubhub or Seamless. This is a significant benefit for New Yorkers, eliminating common delivery fees and making it even more cost-effective to enjoy their food. Customers with Grubhub+ or Seamless+ memberships may also be eligible for free delivery regardless of order size.
• Diverse and Affordable Appetizers: Zurutto’s small plates and appetizers provide affordable additions to any meal, with items like Edamame ($6-$7), Karaage ($6), and Gyoza ($9-$10) offering great value for starters or light bites.

Zurutto's strategy focuses on intrinsic value through consistent quality and fair pricing. It's recommended that New Yorkers check their website or preferred delivery app for the most current menu and any specific deals that might be running, but rest assured that affordability is a core part of their daily offering.

• Address: 142 W 72nd St, New York, NY 10023, USA
• Phone: (212) 498-0022

For New Yorkers, especially those residing in or frequenting the Upper West Side, Zurutto is an exceptionally suitable and highly recommended destination for ramen. Its appeal stems from a compelling blend of culinary excellence, practical convenience, and a clear commitment to customer satisfaction, all within the context of fast-paced city living.

One of Zurutto's most significant advantages for locals is its consistent delivery of outstanding ramen at a fair price. In a city where quality often comes with a hefty tag, Zurutto manages to offer rich, flavorful bowls—like their popular chicken noodle offering—that are both deeply satisfying and economically accessible. This "price was right" approach means New Yorkers can indulge in a comforting and delicious meal without breaking the bank, making it an ideal choice for regular visits, whether for a quick lunch or a relaxed dinner.

Furthermore, Zurutto's prime location on West 72nd Street offers unparalleled accessibility. Situated mere steps from a major subway hub (72nd Street station for the 1, 2, 3 lines), it's incredibly convenient for Upper West Siders and commuters alike. This ease of access, combined with the often-praised "excellent" and "kind service," makes for a seamless and pleasant dining experience. Whether you choose to dine in, pick up, or opt for their reliable delivery service (often with free delivery options via platforms like Grubhub), Zurutto integrates effortlessly into the busy New York lifestyle.

While an isolated incident involving a food quality issue in a to-go order was noted, Zurutto's prompt and responsible resolution (a full refund) demonstrates a strong commitment to customer satisfaction and accountability. This proactive approach builds trust and reassures diners that their concerns are taken seriously, a crucial factor for establishing a loyal local following.

In essence, Zurutto understands what New Yorkers seek in a neighborhood restaurant: delicious, well-priced food that's easy to access and served by a friendly team. It’s the perfect spot when you "felt like soup on a cold day" or anytime you're craving an authentic, comforting, and high-quality bowl of ramen. For all these reasons, Zurutto is not just a place to eat; it's a cherished part of the Upper West Side's culinary fabric.

Zurutto

142 W 72nd St, New York, NY 10023, USA