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Japanese RestaurantJapanese Restaurant Near MeNew YorkNew York CountyNew YorkJapanese Restaurant in East 28th StreetMaguro
Maguro ico

Maguro

160 E 28th St, New York, NY 10016, USA

4.0
Great sushi for an affordable price! And the service is always quick and reliable :) This is a go-to sushi spot for us. The dragon roll and futomaki is great, and their udon is just right! Their veggie gyoza is also really good. And they usually bring out sliced oranges for dessert, which is a nice plus! - Madeleine van der Velden
Maguro Overview Intro Photos Location Reviews

Maguro Introduce

In the vibrant culinary landscape of New York City, finding a sushi spot that consistently delivers on both quality and value can feel like a rare discovery. Maguro Sushi, nestled conveniently at 160 E 28th St, has firmly established itself as just such a gem for locals. This beloved "go-to sushi spot" is celebrated for providing "great sushi for an affordable price," making fresh, delicious Japanese cuisine accessible for everyday enjoyment.

Maguro Sushi distinguishes itself by offering a surprisingly high grade of sushi that belies its budget-friendly pricing. Patrons consistently praise the freshness of the fish and the natural flavors that shine through in every bite. Whether you're craving classic rolls like the Dragon Roll or the satisfying Futomaki, or looking for something beyond sushi like their "just right" Udon or "really good" veggie gyoza, Maguro delivers a consistently delightful experience.

Beyond the food, Maguro Sushi is known for its efficiency and reliability, crucial attributes for busy New Yorkers. "The service is always quick and reliable," noted one satisfied customer, perfectly capturing the essence of why this small, clean establishment has become a trusted favorite. Whether you choose to dine in, pick up an online order in "less than 15 minutes," or opt for their prompt delivery service, Maguro Sushi ensures a seamless and enjoyable culinary interaction, cementing its status as a must-try for any sushi enthusiast in the city.

Location and Accessibility

Maguro Sushi is ideally situated at 160 E 28th St, New York, NY 10016, USA. This prime location places it in the bustling heart of Midtown East, specifically within the lively Murray Hill / Kips Bay area. Its central position makes it an exceptionally convenient and accessible dining option for a wide array of New Yorkers.

The restaurant's address on East 28th Street, just off 3rd Avenue, offers excellent connectivity via New York City's robust public transportation network. It's a short walk from the 6 subway line at 28th Street, providing easy access from various parts of Manhattan. Additionally, numerous bus routes serving 3rd Avenue and Lexington Avenue make it a straightforward destination for commuters and residents alike.

For those working in the numerous corporate offices nearby or residing in the surrounding residential buildings, Maguro Sushi serves as a perfect choice for a quick, high-quality lunch or a relaxed dinner. The combination of its central location and superior transit access ensures that whether you're dining in or picking up, getting to and from Maguro is effortless, making it a true neighborhood staple.

Services Offered

Maguro Sushi provides a comprehensive array of services designed to cater to the diverse needs and preferences of its New York City clientele, emphasizing convenience, quality, and speed.

  • Dine-In Service: While described as a "small, clean place," Maguro Sushi offers a cozy and inviting atmosphere for patrons who wish to enjoy their meal on-site. It's suitable for casual dining, whether solo or with a small group.
  • Takeout/Pickup: A highly popular service, Maguro Sushi excels in quick and efficient order fulfillment. Customers can place orders online or by phone and pick them up rapidly, often in "less than 15 minutes," making it an ideal choice for busy schedules.
  • Delivery: Maguro Sushi maintains a strong presence on major third-party delivery platforms such as Grubhub, Seamless, DoorDash, and Postmates. This ensures reliable and often "light speed delivery" directly to homes and offices across its service area, with food consistently arriving "fresh" and on time.
  • Lunch Specials: A significant draw for the weekday crowd, Maguro offers extensive lunch specials that provide exceptional value. These include various maki roll combos, sushi and sashimi lunch sets, and cooked kitchen entrees, often served with miso soup or salad.
  • Extensive Menu: Beyond its highly-praised sushi and sashimi, Maguro boasts a broad menu covering a wide range of Japanese and some Asian-inspired dishes. This includes a vast selection of rolls (classic, special, and Naruto rolls), appetizers (like veggie gyoza, rock shrimp, calamari), hot entrees (teriyaki, tempura, katsu), noodle dishes (Udon, Soba), Donburi (rice bowls), and various salads and soups.
  • Vegetarian-Friendly Options: The menu includes a variety of vegetarian choices, such as vegetable gyoza, vegetable tempura, and various vegetable rolls like Peanut Avocado, Avocado Cucumber, and Oshinko rolls, ensuring inclusivity for diverse dietary preferences.
  • Party Trays & Catering: For larger gatherings or events, Maguro Sushi offers party trays with generous assortments of sushi, sashimi, and rolls, making it a convenient option for corporate lunches or social events.
Features / Highlights

Maguro Sushi stands out in New York City's competitive sushi landscape due to several distinctive features and highlights that consistently earn it high praise from local patrons.

  • Exceptional Value for Quality: This is arguably Maguro's most compelling highlight. Customers repeatedly rave about "great sushi for an affordable price" and describe the food as "higher grade than expected" given the cost. Their lunch specials, such as "3 rolls for $17.95," are particularly noted as offering "incredible quality sushi at ANY price."
  • Consistently Fresh and Flavorful Sushi: Despite its accessible price point, Maguro does not compromise on freshness. Reviewers consistently praise the "fresh" fish, noting its "natural flavor." Specific mentions include the "Rainbow Naruto" being "fresh" and the "avocados not skimpy and very fresh."
  • Reliable and Quick Service: Speed and efficiency are key for busy New Yorkers, and Maguro delivers. Whether dining in, picking up, or ordering delivery, the "service is always quick and reliable," with food often arriving "light speed" and within 15 minutes for online pickups.
  • Diverse Menu Beyond Sushi: While sushi is their core, Maguro offers an extensive array of Japanese and Asian dishes catering to various tastes. Highlights include:
    • Popular Rolls: The "Dragon Roll" and "Futomaki" are frequently praised, along with other inventive special rolls like the "Tiger Roll" and "Rainbow Roll."
    • Hot Dishes: Their "Udon is just right," and "veggie gyoza is also really good." They offer a full range of teriyaki, tempura, and katsu entrees, as well as various noodle and rice bowl options.
    • Appetizers and Salads: The "seaweed salad had a nice kick," and options like "Miso Eggplant" and "Crispy Spicy Tuna Roll" are also well-received.
  • Thoughtful Extras: The practice of typically bringing out "sliced oranges for dessert" is a small but "nice plus" that adds a touch of thoughtfulness to the dining experience.
  • Clean and Cozy Atmosphere: Described as a "small, clean place," Maguro provides a comfortable and unpretentious environment perfect for a casual meal.
  • Consistent Quality: Many long-term customers commend Maguro for its "consistently good" quality and reliability over time, establishing it as a trusted "go-to sushi spot."
Promotions or Special Offers

Maguro Sushi consistently offers excellent value through its daily menu, particularly its renowned lunch specials, which act as a standing "special offer" for New Yorkers seeking quality sushi at an accessible price point.

  • Extensive Lunch Specials: These are a major highlight and source of value. Available typically on weekdays during lunch hours, they often include:
    • Maki Roll Combos: Such as "Any 2 Maki Rolls" or "Any 3 Maki Rolls" at a bundled price (e.g., "$17.95 for 3 rolls" as noted by a reviewer), often served with miso soup or salad.
    • Sushi and Sashimi Lunch Sets: Curated selections of nigiri or sashimi with a roll or rice, providing a complete meal at an affordable rate (e.g., "Sushi Lunch Special" with 5 pieces sushi and a California roll).
    • Bento Boxes: Offering a diverse meal with a main entree, rolls, and sides (e.g., "Dinner Bento Box is unbelievable, the quality and size").
    • Cooked Entrees: Various Teriyaki, Tempura, Katsu, or Noodle lunch specials, served with rice and soup/salad.
  • Inherent Value Pricing: Beyond specific specials, the overall pricing at Maguro Sushi is considered highly competitive for the quality of food. As customers note, it’s "great sushi for an affordable price" and delivers "higher grade than expected" value.
  • Online Ordering Discounts: While not universally advertised, some online ordering platforms or their direct website may offer occasional discounts for first-time orders or for using their direct ordering system (e.g., "Download Our APP Get 10% OFF").
  • Party Trays: For groups, their sushi and sashimi party trays (e.g., "Sushi Rolls for 4," "Sushi & Sashimi for 6") offer a cost-effective way to enjoy a wide variety of their popular items, providing excellent value for events or family meals.

For the most current details on their lunch specials and any other promotions, it is always advisable to check their official website or their listings on popular food delivery apps.

Contact Information

To experience the highly-rated sushi and diverse Japanese cuisine at Maguro Sushi, or for any inquiries, here's how you can reach them:

Address: 160 E 28th St, New York, NY 10016, USA

Phone: (212) 510-8883

Website: https://www.magurosushi28nyc.com/ (This website also offers online ordering.)

Online Ordering/Delivery: Available directly through their website and on major platforms such as Grubhub, Seamless, DoorDash, and Postmates.

For their most current operating hours, which are generally extensive (Mon-Fri: 11:00 AM - 9:15 PM; Sat-Sun: 12:00 PM - 9:15 PM), and the full menu, their website and online ordering portals are the best resources.

Conclusion: Why Maguro Sushi is Suitable for Locals

For New Yorkers, Maguro Sushi stands out as an exceptional and highly suitable choice for a reliable, high-quality, and affordable sushi experience. In a city where dining costs can quickly add up, Maguro's ability to consistently deliver "great sushi for an affordable price" is a significant draw, making it a true everyday gem.

Locals repeatedly praise the freshness of their fish and the deliciousness of their extensive menu, which includes not only top-notch sushi and sashimi but also satisfying cooked dishes like Udon and Gyoza. This versatility ensures that there's always something to satisfy every craving, whether you're a sushi purist or looking for a comforting Japanese meal.

Moreover, Maguro's commitment to quick and reliable service, whether dining in, picking up, or ordering delivery, aligns perfectly with the fast-paced New York lifestyle. Its central location in Midtown East makes it easily accessible for anyone working or living in the area, solidifying its status as a convenient and dependable choice. For New Yorkers seeking a go-to spot that offers consistent quality, generous portions, and excellent value without compromising on the fresh flavors of Japanese cuisine, Maguro Sushi is an absolute must-try and a cherished part of the neighborhood's culinary fabric.

Maguro Photos

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Maguro Location

Maguro

160 E 28th St, New York, NY 10016, USA

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