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Japanese RestaurantJapanese Restaurant Near MeNew YorkNew York CountyNew YorkJapanese Restaurant in Lexington AvenueOmusubi Gonbei
Omusubi Gonbei ico

Omusubi Gonbei

370 Lexington Ave, New York, NY 10017, USA

4.0
I went here to get onigiri after craving it for around a week. The food I ate here was SO GOOD. First, the store isn’t too far of a walk from the Grand Central station when you go inside the store looks to be pretty small, and although it is small it’s bigger than when it first appears. The photo shows I ate while I went around in Manhattan. I got shrimp tempura, ume, eel, salmon, chashew pork (I’m unsure of the spelling), spam musubi I believe it’s called, and some more stuff. Almost everything I bought was under 5$ and came up to 34$. And I can stay without a doubt that the food is most definitely worth the money. The shrimp tempura was delicious. The ume I believe it is, wasn’t really my thing but that’s not the fault of the food. The staff were very nice and that store was very clean and well taken care of. Normally, I don’t write reviews for places I’ve gone, but this is how good at this spot is I had to write about it. One thing I want to really highlight is the takoyaki octopus balls, they were near the middle of the store I was curious so I got them. now, of course, this is up to personal taste for but for me these things literally had me yelling with how good they were and I’m not even joking. The texture was very nice. It was chewy. The sauce was good. The stuff that was on It was delicious. The inside had like a small piece of octopus in it. All around one of my favorite things for that store and will definitely be buying the next time I go. 10/10 this store is fantastic. - Kris Gonzalez
Omusubi Gonbei Overview Intro Photos Location Reviews

Omusubi Gonbei Introduce

New Yorkers are constantly on the lookout for hidden culinary gems, especially when it comes to quick, delicious, and authentic international flavors. If you're a fan of Japanese cuisine, or simply looking to try something new and satisfying, then Omusubi Gonbei should definitely be on your radar. This beloved spot has garnered a reputation for its incredibly fresh and flavorful onigiri, the iconic Japanese rice ball, making it a go-to for many in the bustling heart of Manhattan.

Omusubi Gonbei isn't just another Japanese restaurant; it specializes in a staple of Japanese comfort food, perfected for those on the go. Unlike traditional sushi, onigiri offers a unique and convenient way to enjoy rice and various fillings, making it an ideal choice for a quick lunch, a satisfying snack, or even a light dinner. Their commitment to quality and authenticity shines through in every bite, attracting a loyal following of locals and visitors alike.

The charm of Omusubi Gonbei lies in its simplicity and focus on one core product, executed exceptionally well. This specialization allows them to maintain high standards of freshness and taste, ensuring that each onigiri is a delightful experience. Whether you're a seasoned enthusiast of Japanese food or curious to explore new flavors, Omusubi Gonbei provides an accessible and delicious entry point into the world of authentic Japanese cuisine right here in New York City.

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Location and Accessibility

Omusubi Gonbei is conveniently situated at 370 Lexington Ave, New York, NY 10017, USA. This prime location places it squarely in Midtown East, a vibrant and easily accessible part of Manhattan. For many New Yorkers, its proximity to major transportation hubs is a significant advantage.

One of the biggest draws of Omusubi Gonbei's location is its close proximity to **Grand Central Terminal**. For commuters and those navigating the city, it’s just a short and pleasant walk from this iconic landmark. This makes it an ideal spot for a quick grab-and-go meal before or after catching a train, or for those working in the numerous office buildings that dot the surrounding area.

The neighborhood itself is bustling, with a constant flow of foot traffic, making Omusubi Gonbei a visible and convenient stop for anyone passing through. Its accessible nature means you can easily pop in for a fresh and satisfying meal without veering far from your daily commute or sightseeing plans. The walk from Grand Central is particularly manageable, allowing for a seamless experience for those looking for a delicious and efficient meal option in the heart of the city.

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Services Offered
  • Freshly Made Onigiri: Omusubi Gonbei's primary offering is a wide variety of freshly prepared onigiri. These handcrafted rice balls come with diverse fillings, catering to various tastes and dietary preferences. They are designed for convenience and portability, making them perfect for on-the-go consumption.
  • Take-Out Service: The restaurant primarily operates as a take-out establishment, allowing customers to quickly pick up their orders and enjoy them elsewhere. This caters to the fast-paced lifestyle of New Yorkers looking for a quick and delicious meal.
  • Variety of Fillings: Customers can choose from an extensive selection of onigiri fillings. Popular options often include classic Japanese ingredients such as shrimp tempura, salmon, ume (pickled plum), eel, and chashu pork. They also offer unique combinations and seasonal specials.
  • Affordable Pricing: A significant appeal of Omusubi Gonbei is its pricing strategy. Many of their onigiri are priced under $5, providing an affordable and satisfying meal option in a city known for its high cost of living.
  • Additional Japanese Snacks: Beyond onigiri, the establishment often carries other popular Japanese snacks and side dishes, such as takoyaki (octopus balls), which are highly praised by customers for their authentic taste and quality.
  • Friendly and Efficient Staff: Customer reviews consistently highlight the friendliness and efficiency of the staff, contributing to a pleasant and quick service experience.
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Features / Highlights
  • Authentic Japanese Flavor: Omusubi Gonbei is renowned for delivering truly authentic Japanese flavors, particularly in their onigiri. The ingredients are fresh, and the preparation methods adhere to traditional Japanese techniques, offering a genuine taste experience.
  • High-Quality Onigiri: The star of the show, the onigiri, is consistently praised for its quality. The rice is perfectly cooked and seasoned, and the fillings are generous and flavorful, making each rice ball a satisfying mini-meal.
  • Takoyaki Excellence: A standout item that frequently receives rave reviews is the takoyaki (octopus balls). Customers often highlight their delicious taste, excellent texture (chewy with a good sauce and toppings), and the authentic small piece of octopus inside. For many, the takoyaki alone is worth the visit.
  • Exceptional Value for Money: In a city where dining can be expensive, Omusubi Gonbei offers remarkable value. With many items priced under $5, customers often find they can get a substantial and delicious meal for a very reasonable cost, making it a popular choice for budget-conscious diners.
  • Clean and Well-Maintained Environment: Despite its smaller size, the store is consistently described as very clean and well-maintained. This attention to cleanliness contributes to a positive dining experience for customers.
  • Customer Service: The staff at Omusubi Gonbei are frequently commended for being very nice, friendly, and accommodating. Their pleasant demeanor enhances the overall customer experience and contributes to the welcoming atmosphere.
  • Convenient Location: Its prime spot near Grand Central Station makes it incredibly convenient for commuters, office workers, and tourists looking for a quick, authentic Japanese bite in Midtown East.
  • Quick Service: Given its take-out focus and the nature of its offerings, Omusubi Gonbei is known for its fast and efficient service, perfect for those on a tight schedule.
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Promotions or Special Offers

While specific, ongoing promotions are not publicly advertised and may vary, Omusubi Gonbei's inherent value proposition acts as a perpetual special offer for New Yorkers. Their commitment to offering **high-quality, authentic Japanese onigiri at remarkably affordable prices** is a continuous draw for customers.

The fact that many of their popular onigiri options are consistently priced **under $5** means that customers are always getting a great deal. This everyday affordability often surpasses the need for temporary discounts, as the base pricing already represents significant savings compared to many other dining options in Manhattan. For instance, a customer can easily purchase several different varieties of onigiri and other snacks, like their highly-praised takoyaki, for a total cost that remains well within a typical lunch budget.

New Yorkers, especially those working or living in Midtown, appreciate consistent value. Omusubi Gonbei delivers this by providing a satisfying and delicious meal without breaking the bank. While there might not always be "buy one get one free" deals or percentage-off coupons, the consistent low prices for high-quality food serve as the restaurant's primary and most attractive "special offer" to its dedicated customer base.

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Contact Information

For those eager to experience the delicious offerings at Omusubi Gonbei, here's how you can find and reach them:

Address:
370 Lexington Ave,
New York, NY 10017, USA

Phone:
(917) 472-7025

You can also reach them via mobile phone at +1 917-472-7025.

This information makes it easy for New Yorkers to locate Omusubi Gonbei in Midtown East and to contact them if needed, ensuring a seamless experience for anyone planning a visit or needing to inquire about their menu and services.

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Conclusion: Why this place is suitable for locals

For New Yorkers seeking a quick, delicious, and genuinely authentic Japanese meal, Omusubi Gonbei stands out as an exceptional choice. Its suitability for locals stems from a combination of factors that cater perfectly to the city's unique pace and culinary preferences.

Firstly, the **location is unbeatable**. Situated just a stone's throw from Grand Central Terminal, it's an incredibly convenient stop for commuters, office workers in Midtown, and anyone navigating the city's robust public transit system. This prime spot means a fresh, satisfying meal is always just a short walk away, whether you're heading to work, exploring the city, or simply passing through.

Secondly, Omusubi Gonbei offers **outstanding value for money**. In a city renowned for its high cost of living, finding a spot where you can enjoy a flavorful and filling meal for under $5 per item is a rare treat. This affordability makes it an ideal option for daily lunches, budget-friendly dinners, or even a delightful and economic snack any time of day. New Yorkers appreciate quality that doesn't break the bank, and Omusubi Gonbei delivers on this promise consistently.

Beyond price, the **authenticity and quality of the food** are paramount. Specializing in onigiri, Omusubi Gonbei ensures each rice ball is crafted with fresh ingredients and traditional care. The diverse range of fillings, from classic salmon to highly-praised shrimp tempura, means there's something to satisfy every palate. The rave reviews for their takoyaki further solidify its status as a must-try for genuine Japanese street food. For New Yorkers who appreciate real flavors, this place hits the mark.

Lastly, the **efficiency and friendliness of the staff** contribute significantly to a positive experience. In a city where time is precious, quick service without compromising quality is highly valued. The clean environment and welcoming demeanor of the team make every visit a pleasant one, ensuring a smooth grab-and-go experience.

In essence, Omusubi Gonbei embodies what many New Yorkers look for in a local eatery: convenience, affordability, authenticity, and quality. It's not just a place to eat; it's a reliable, delicious, and integral part of the local culinary landscape for anyone craving a taste of Japan right in the heart of NYC.

Omusubi Gonbei Photos

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Omusubi Gonbei Location

Omusubi Gonbei

370 Lexington Ave, New York, NY 10017, USA

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