NONONO

Welcome, New Yorkers, to an insightful exploration of **NONONO**, a Japanese restaurant in the heart of Midtown East that has garnered a reputation for its incredibly satisfying and diverse menu. In a city teeming with dining options, NONONO stands out as a place where nearly "everything on the menu just HITs." It's a spot that manages to be both reasonably priced and incredibly varied, offering dishes that consistently look amazing and taste even better. If you're looking for a Japanese dining experience that combines comfort, quality, and a fantastic ambiance, NONONO is rapidly becoming a local favorite you won't want to miss.

NONONO is more than just a restaurant; it’s a culinary journey through popular Japanese flavors, executed with care and presented beautifully. From the moment you step into its roomy and comfortable setting, you'll feel welcomed by quick and attentive staff who enhance your dining experience without being overbearing. Whether you're drawn to the crispy, golden perfection of their grilled skewers, the fresh simplicity of their sushi and sashimi, or the unparalleled comfort of their signature Cod Cream Udon, NONONO promises a memorable meal. This establishment has found a way to deliver on both variety and consistent deliciousness, making it a compelling choice for any New Yorker seeking a truly satisfying Japanese feast in a convenient Midtown location.

NONONO is ideally located at **118 Madison Ave, New York, NY 10016, USA**. This prime address places it squarely in Midtown East, one of Manhattan's most central and accessible neighborhoods. Madison Avenue itself is an iconic thoroughfare, known for its corporate headquarters, upscale shopping, and a diverse array of dining establishments, making it a bustling and highly convenient area for both residents and visitors.

For New Yorkers, accessibility is a crucial factor, and NONONO's location offers exceptional convenience. Situated just a short walk from Grand Central Terminal, it benefits from unparalleled public transportation access, including numerous subway lines (such as the 4, 5, 6, 7, and S trains) and various bus routes that traverse Manhattan. This makes it an effortless destination whether you're coming from work, exploring the city, or meeting friends for dinner. The central location also means it's easily reachable from various parts of Manhattan and beyond, integrating seamlessly into the daily routines of busy urbanites. Its prominence on Madison Avenue ensures it's easy to find, adding to the overall convenience of dining at NONONO.

NONONO offers a diverse and extensive range of services and menu items, making it a versatile Japanese restaurant catering to various dining preferences and occasions.

• Dine-In Service: The restaurant provides a comfortable and inviting atmosphere described as "roomy and comfortable without being overly bougie." It's an excellent spot for a casual dinner, a social gathering, or even a solo dining experience. The staff is noted as "quick and attentive but not overbearing."

• Grilled Skewers (Yakitori/Kushiyaki): A highly recommended and standout offering. Customers are encouraged to "just get one of each and try them all," with specific praise for the "pork belly" and "chicken" skewers, which come out "crispy and golden and still piping hot."

• Sushi & Sashimi: NONONO offers a selection of sushi and sashimi, with even a "standard spicy tuna roll" receiving high praise for its "good amount of fish" and "not too much rice." This suggests attention to detail even in classic offerings.

• Mix Tartare: This appetizer is specifically highlighted as "such a good blend of super crispy chips, fresh fish and a light blend of avocado, roe, and ponzu sauce," indicating creative and well-executed small plates.

• Cod Cream Udon: Described as an "absolute favorite" and a must-try "comfort food," this dish is lauded for its "creamy yet so light" sauce, "chewy and thick" noodles, and "perfect accompaniment" of seafood mushrooms. It's so popular that one reviewer "still get the cod cream udon every time."

• Full Japanese Menu: While specific items are highlighted, the overall impression is of "so much of variety," suggesting a comprehensive menu beyond just skewers and sushi, likely including other Japanese appetizers, entrees, and perhaps noodle dishes.

• Beverage Service: Although not explicitly detailed in the provided reviews, the context of a "bar" in its name and a Midtown location typically implies a full beverage menu, including Japanese beers, sake, wine, and cocktails.

NONONO stands out in the competitive New York dining scene due to a remarkable set of features and highlights that consistently deliver a positive experience to its patrons.

• Consistently Excellent Food Quality: The most resounding highlight is the sentiment that "everything on the menu just HITs." Customers rave that food "tastes so dang good," and "everything comes out looking amazing and tasting even better." This consistency across a varied menu is a significant achievement and a major draw for discerning New Yorkers.

• Exceptional Grilled Skewers (Yakitori): Their grilled skewers are a definite top pick, described as "crispy and golden and still piping hot." The pork belly is hailed as the "best," with chicken a close second. The recommendation to "get one of each and try them all" underscores their popularity and quality.

• Must-Try Cod Cream Udon: This dish receives immense praise, called an "absolute favorite" and the ultimate "comfort food." Its "creamy yet so light" sauce and perfectly chewy noodles create a unique and unforgettable experience, compelling many to order it repeatedly. This signature dish alone is a reason to visit.

• High-Quality Sushi and Creative Appetizers: Even standard items like the spicy tuna roll are noted for their quality (good fish, balanced rice). The "mix tartare" highlights their creativity, praised for its blend of "super crispy chips, fresh fish and a light blend of avocado, roe, and ponzu sauce," showcasing a thoughtful approach to small plates.

• Comfortable and Roomy Ambiance: The seating is described as "roomy and comfortable without being overly bougie." This creates a relaxed yet refined dining environment, suitable for various occasions without feeling pretentious. The inviting space adds significantly to the overall enjoyment.

• Attentive and Non-Overbearing Staff: The service is consistently praised as "quick and attentive but not overbearing." This strikes a perfect balance, ensuring guests feel well-cared for without being rushed or intruded upon, contributing to a truly pleasant dining experience.

• Reasonably Priced with Great Variety: Despite the high quality, the food is noted as "reasonably priced," especially considering the extensive variety on the menu. This combination of value and choice makes NONONO an attractive option for regular dining in Midtown.

Based on the provided customer reviews, NONONO's strong appeal lies in its consistent quality and perceived value rather than explicit, limited-time promotional offers. The recurring sentiment that the food is "reasonably priced" and that "everything on the menu just HITs" acts as an inherent promotion in itself. Customers feel they are getting excellent quality and variety for their money, making it a compelling choice for everyday dining and special occasions alike.

While specific discounts or loyalty programs are not mentioned, establishments of NONONO's caliber often have subtle "promotions" in the form of seasonal menu additions, chef's specials, or happy hour offerings for drinks and appetizers. These are typically communicated in-house or through their own direct marketing channels. Given its location in Midtown, it may also participate in corporate lunch programs or local business partnerships, though this is not confirmed by the reviews. For the most up-to-date information on any potential specials, including happy hour details or unique seasonal dishes, it is always recommended for patrons to check directly with the restaurant or visit their official website if available. The primary "special offer" at NONONO appears to be the consistently delicious and satisfying dining experience it provides.

For those eager to experience the highly recommended skewers, sushi, and the beloved Cod Cream Udon at NONONO, here is the essential contact information:

• Address: 118 Madison Ave, New York, NY 10016, USA

• Phone: (646) 707-3227 (also accessible via mobile at +1 646-707-3227)

We recommend calling ahead for reservations, especially during peak dinner hours, or for any specific inquiries regarding their menu or services.

NONONO is exceptionally well-suited for New York locals, particularly those in Manhattan, for a multitude of compelling reasons that align with the city's dynamic lifestyle and discerning palates. Firstly, its reputation for **consistently delivering "food that just tastes so dang good"** where "everything on the menu just HITs" makes it an incredibly reliable choice. In a city with countless dining options, the assurance of a consistently excellent meal across a varied menu is highly valued, ensuring that locals can always count on a satisfying experience.

Secondly, its **prime location in Midtown East** offers unparalleled accessibility. Whether you're working in the area, catching a train at Grand Central, or exploring Manhattan, NONONO is conveniently reachable, making it an ideal spot for anything from a business lunch to a post-work dinner or a weekend outing. This central positioning, combined with a "roomy and comfortable" ambiance that is "not overly bougie," provides a welcoming retreat from the urban hustle.

Furthermore, NONONO caters to diverse tastes with its impressive variety, from the "absolute favorite" Cod Cream Udon – a truly unique comfort dish – to perfectly executed grilled skewers and fresh sushi. This breadth of high-quality offerings means locals can find something to satisfy any craving, whether dining alone, with a date, or with a group. The attentive yet non-overbearing service further enhances the overall experience, creating a pleasant and relaxing environment. For New Yorkers seeking a Japanese restaurant that delivers on consistent quality, convenience, comfort, and an exciting menu, NONONO is undoubtedly a top-tier choice that promises to become a regular fixture in their dining rotation.

NONONO

118 Madison Ave, New York, NY 10016, USA