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Japanese RestaurantJapanese Restaurant Near MeOregonMultnomah CountyPortlandSoutheast PortlandJapanese Restaurant in Southeast Madison StreetRollin' Fresh - Madison
Rollin' Fresh - Madison ico

Rollin' Fresh - Madison

1080 SE Madison St, Portland, OR 97214, USA

4.0
I’ve gone here many times and usually love it, but this last time I went Friday on 4/11/25 in the afternoon and whoever was making the food did a really really terrible job in comparison to what I usually order. Instead of finely chopped cucumber and generous krab, I got huge cucumber spears and a very small amount of krab which lead to a very unpleasant and unflavored eat. - B.R.
Rollin' Fresh - Madison Overview Intro Photos Location Reviews

Rollin' Fresh - Madison Introduce

For those of us in Oregon seeking a fresh, convenient, and exciting take on Japanese cuisine, Rollin' Fresh - Madison has carved out a unique niche in Portland's vibrant food scene. This isn't your traditional sit-down sushi restaurant; instead, it's a dynamic spot specializing in innovative "sushi burritos" and customizable "poke bowls," offering a modern and accessible way to enjoy your favorite Japanese flavors.

Rollin' Fresh - Madison has earned a loyal following for its commitment to generous portions, fresh ingredients, and a menu that caters to a wide array of preferences, including numerous vegan and gluten-free options. While consistency can be a challenge for any popular eatery, the overwhelming sentiment from patrons is one of high satisfaction, often describing their meals as "perfect," "delicious," and a go-to choice for a quick yet satisfying lunch or dinner. If you're ready to explore sushi in a fun, new format, Rollin' Fresh - Madison is certainly worth a try.

Location and Accessibility

Rollin' Fresh - Madison is conveniently situated at 1080 SE Madison St, Portland, OR 97214, USA. This address places it in Southeast Portland, a diverse and bustling area known for its eclectic mix of residential neighborhoods, local businesses, and a thriving food scene. The SE Madison Street location is part of a dynamic corridor that offers easy access for many Portland residents.

The restaurant's location on Madison Street provides good accessibility for those traveling by car, bike, or public transit. Street parking is typically available in the surrounding area, though it can vary depending on the time of day. For those relying on public transportation, multiple TriMet bus lines operate within a short walk of the restaurant, connecting it to various parts of the city. Being in Southeast Portland, it's a convenient stop for locals running errands, commuting, or simply looking for a quick and fresh meal in the neighborhood. The atmosphere around SE Madison is generally vibrant, offering a casual and welcoming environment that aligns well with Rollin' Fresh's fast-casual concept. Rollin' Fresh - Madison is open daily from 11:00 AM to 9:00 PM, providing ample opportunity for both lunch and dinner visits throughout the week.

Services Offered

Rollin' Fresh - Madison specializes in a modern approach to sushi, offering customizable, generously portioned, and flavorful options in a fast-casual setting. Here’s a detailed look at their services and culinary offerings:

  • Sushi Burritos (Sushiritos): This is their signature offering, presenting sushi ingredients in a larger, handheld burrito format. They are available with a variety of fillings and sauces. Popular options include:

    • Always Sunny: Tuna, salmon, yellowtail, surimi crab, cucumber, ginger guacamole, and green goddess sauce.

    • City of Roses: Spicy tuna, shrimp tempura, ahi tuna, cucumber, jalapeño crisp, cream cheese, and Kickback Salsa.

    • Northern Lights: Salmon poke, shrimp tempura, goma seaweed, fresca slaw, cucumber, ginger guacamole, and MeeSo Sauce.

    • En Fuego: Spicy tuna, spicy salmon, cucumber, ginger guacamole, jalapeño crisp, tempura crumbs, and Blazin' Salsa.

    • Portlandia: Salmon, cream cheese, cucumber, fresca slaw, ginger guacamole, and miso sauce.

  • Poke Bowls: Customers can also opt for their favorite sushi burrito combinations served as a poke bowl over a bed of sushi rice or spring mix greens. This allows for a spoon-and-fork experience for those who prefer it.

  • Poke Salads: A lighter option, offering all the fresh poke bowl ingredients served over a spring mix salad base.

  • Customization: Patrons appreciate the ability to customize their orders, choosing from various proteins, vegetables, and their signature house-made sauces. This ensures each meal is tailored to individual preferences regarding flavor and spice levels.

  • Extensive Vegan and Gluten-Free Options: Rollin' Fresh is highly accommodating to dietary needs. They offer numerous clearly marked vegan options, such as the "Forbidden City" (marinated tofu, tempura sweet potato) and "Secret Garden" (fried tofu, tempura asparagus). Many items are also available with gluten-free noodles or can be made gluten-free, including dedicated "Fresh & Clean Gluten-Free Platter" for catering.

  • Deep-Fried Sushi Burritos: For those who enjoy a warm, crispy exterior, several sushi burritos can be deep-fried, such as the "Bridgetown" and "Fresh Prince," served with a side of Teri-aioli.

  • Sides and Snacks: The menu includes a variety of popular sides perfect for complementing a meal or for a lighter snack. These include Edamame, Goma Seaweed Salad, Tempura Veggies, Pioneer Poppers (spicy tuna and cream cheese fried in jalapeños), Shrimp Tempura, Salmon Skin Crispy Chips, and Fried Avocado Salad.

  • Musubi: A selection of Musubi (rice balls wrapped in seaweed with various toppings) is available, including Spam, Chicken Katsu, Fried Tofu, Spam & Krab, and Fried Avocado Musubi, often highly rated by customers.

  • Catering Services: Rollin' Fresh - Madison offers catering platters of sushi burritos and build-your-own poke bowls/salads, perfect for office lunches, events, or gatherings. They have specific catering platters for "Vegan Deluxe" and "Fresh & Clean Gluten-Free" options.

  • Takeout and Delivery: For ultimate convenience, Rollin' Fresh - Madison provides seamless takeout services and partners with major third-party delivery platforms such as DoorDash, Grubhub, Uber Eats, and Postmates, allowing customers to enjoy their fresh meals at home or the office.

Features / Highlights

Rollin' Fresh - Madison stands out in Portland's sushi scene with several distinctive features and highlights:

  • Innovative Sushi Burrito Concept: Their primary highlight is the "sushi burrito" (sushirito) format. This creative approach makes sushi more accessible, portable, and a satisfying meal, setting them apart from traditional sushi restaurants. It appeals to a modern palate looking for convenience without sacrificing flavor.

  • Generous Portions: Customers frequently praise the large quantity of food provided. Reviews often mention that "the amount of fish and vegetables was very large" and that the "amount of sauce and rice was just right," ensuring a fulfilling meal and excellent value for money.

  • Emphasis on Fresh Ingredients: The restaurant is known for using "fresh" fish and "quality ingredients that are prepped fresh daily." This commitment to freshness is crucial for sushi and poke, contributing to the overall deliciousness of their offerings.

  • Extensive Vegan and Gluten-Free Options: Rollin' Fresh is highly inclusive, offering a wide array of well-developed vegan sushi burritos and poke bowls (e.g., Forbidden City, Secret Garden, Vegan Crunch) and numerous gluten-free choices. Their "scratch made sauces gluten free and vegan," making it a reliable and safe choice for those with dietary restrictions.

  • Diverse and Customizable Menu: Beyond just sushi burritos, the menu extends to poke bowls, poke salads, musubis, and various sides, offering a broad selection. The ability to customize ingredients and sauces allows patrons to tailor their meals precisely to their liking, enhancing the personalized dining experience.

  • Popularity Among Locals: Customer reviews on platforms often highlight that "Portland locals love it," indicating a strong community appreciation and loyalty. Dishes like "Always Sunny" and "City of Roses" are frequently ordered, showcasing popular go-to items.

  • Convenience for Takeout/Delivery: With robust online ordering and partnerships with major delivery platforms, Rollin' Fresh makes it incredibly easy for busy Portlanders to get their fresh sushi fix without a long wait or a sit-down meal.

  • "Perfect Lunch" Experience: Many reviews commend Rollin' Fresh for providing a "perfect lunch," suggesting it's an ideal spot for a quick, satisfying, and healthy midday meal that leaves diners feeling content.

Promotions or Special Offers

While Rollin' Fresh - Madison consistently offers value through its generous portions and fresh ingredients, specific, ongoing promotional offers are not always widely advertised publicly. However, based on the nature of their business and available information, locals in Oregon might find the following special offers or value propositions:

  • Online Delivery Platform Deals: Rollin' Fresh partners with major food delivery services such as DoorDash, Grubhub, Uber Eats, and Postmates. These platforms frequently run their own promotions, discounts, or offer free delivery to encourage usage. For example, Postmates has shown "Buy 1, Get 1 Free" deals on specific Musubi items. Checking these apps regularly could reveal temporary savings when ordering from Rollin' Fresh.

  • Catering Packages: For groups or events, Rollin' Fresh offers various catering platters, including the "Rollin' Fresh Platter," "Vegan Deluxe Platter," and "Fresh & Clean Gluten-Free Platter," as well as build-your-own poke bowl/salad options. These packages often provide a cost-effective way to feed multiple people, offering value for corporate lunches or social gatherings.

  • Loyalty Programs (Potential): While not explicitly stated in the provided information for the Madison location, multi-location, popular fast-casual restaurants often implement loyalty programs for repeat customers. It's worth inquiring at the counter about any stamp cards, app-based rewards, or other loyalty incentives that might be available.

  • Seasonal or Limited-Time Menu Items: Restaurants often introduce seasonal specials or limited-time menu items to keep their offerings fresh and exciting. While not a discount, these can be seen as "special offers" providing unique culinary experiences for regular patrons.

For the most current information on any promotions, happy hour deals, or special offers, it is always recommended for locals to check Rollin' Fresh - Madison's official website or their social media channels, or to inquire directly at the restaurant during a visit.

Contact Information

If you're ready to try a delicious sushi burrito or customize your own poke bowl at Rollin' Fresh - Madison, here’s how you can reach them:

  • Address: 1080 SE Madison St, Portland, OR 97214, USA

  • Phone: (971) 337-5688

  • Mobile Phone: +1 971-337-5688

You can also find them on various online delivery platforms for convenient ordering.

Conclusion: Why this place is suitable for locals

For Oregonians, particularly those in the Portland metropolitan area, Rollin' Fresh - Madison offers a highly suitable and appealing dining option that perfectly aligns with local preferences and lifestyle.

Firstly, its innovative "sushi burrito" concept resonates with Portland's appetite for creative and convenient food. This unique format makes enjoying fresh sushi incredibly easy and portable, catering to the busy schedules of locals who appreciate a quick yet satisfying meal. The ample portions ensure a fulfilling experience, making it a great value for a lunch or dinner.

Secondly, Rollin' Fresh's strong emphasis on customization and diverse dietary options is a significant draw in health-conscious Portland. The wide array of fresh ingredients allows everyone to build their perfect meal. Crucially, their extensive and clearly marked vegan and gluten-free choices, coupled with their commitment to making all house-made sauces vegan and gluten-free, make it a trustworthy and welcoming destination for those with specific dietary needs – a highly valued attribute in the local community.

Finally, its accessible location in Southeast Portland and seamless integration with popular delivery platforms mean that a delicious and healthy Japanese meal is always within reach. Whether you're grabbing a quick bite on the go, ordering for a convenient office lunch, or simply enjoying a fresh meal at home, Rollin' Fresh - Madison delivers on all fronts, making it a reliable and beloved choice for locals. While occasional consistency issues may arise in any bustling establishment, the consistent positive feedback on flavor, freshness, and value firmly establishes Rollin' Fresh - Madison as a local favorite.

Rollin' Fresh - Madison Photos

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Rollin' Fresh - Madison Location

Rollin' Fresh - Madison

1080 SE Madison St, Portland, OR 97214, USA

Rollin' Fresh - Madison Reviews

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